Economy Business Banks №12(50)

 

CОNTЕNT

 

MONEY CIRCULATION AND CREDIT  

Larisa A. Yudintseva

Associate Professor, Department of Economics, Institute of Economics and Management, Katanov Khakass State University, candidate of sciences in economics, Abakan, Russia.

Е-mail: yl2009@mail.ru

Bonds as a tool for financing small and medium – sized businesses

Abstract

Subject/Topic The mechanism of implementation of a fairly new instrument for the Russian financial market – bonds of small and medium – sized businesses.

Goals/Objectives Author’s research of the mechanism of issuing and servicing bonds of small and medium – sized businesses, identifying the advantages of this financial instrument, the reasons for its partial inefficiency in the modern financial system of Russia, and trends in further development.

Methodology In the process of research methods of logical, statistical analysis were used.

Results This mechanism has now become possible within the framework of the national project “Small and medium – sized entrepreneurship and support for individual entrepreneurial initiative”. This project involves creating conditions for small and medium – sized businesses to enter the exchange market, including partial reimbursement of the Issuer’s costs.

Conclusions Despite the existing advantages of this funding attraction tool in comparison with Bank lending, only a limited number of small and medium – sized businesses can use these tools for a number of reasons set out in the article. According to the author, currently in Russia there are no objective prerequisites for a significant increase in the volume of bond issuance by representatives of small and medium – sized businesses.

Keywords: small and medium – sized enterprises, bonds, stock exchange, cost compensation, terms of issue, state support.

References:

National project “Small and medium – sized entrepreneurship and support for individual entrepreneurial initiative” [Web – source]: https://www.economy.gov.ru/material/directions / nacionalnyy _proekt_maloe_i _srednee_predprinimatelstvo_i _podderzhka_individualnoy_predprinimatelskoy _iniciativy/ (access date: 20.12.2020).

Decree of the Government of the Russian Federation No. 532 of 30.04.2019 “On Approval of the Rules for Granting Subsidies from the Federal Budget to Russian Organizations – small and Medium – sized businesses in order to compensate for the costs of issuing shares and Bonds and paying coupon income on Bonds placed on the Stock Exchange” [Web – source]: https://www.garant.ru/products/ipo/prime/ doc/72137234 (access date: 20.12.2020)

Rules for the provision of independent guarantees and sureties for exchange bonds by the Joint – Stock Company “Federal Corporation for the Development of Small and Medium – sized Businesses” [Web – source]:https://corpmsp.ru/finansovaya – podderzhka/garantii – i – poruchitelstva – po – birzhevym – obligatsiyam.php (access date:  20.12.2020)

Official website of the Moscow Exchange. Growth Sector. [Web – source]: https://www.moex.com/s2151 (access date: 20.12.2020)

Mishin (2020) – Mishin A. A. Questions of investing in high – yield bonds [Voprosyi investirovaniya v vyisokodohodnyie obligatsii] // Nauchnyie trudyi Volnogo ekonomicheskogo obschestva Rossii. 2020. – T 221. − #. 1. − S. 180 – 18.

Popov, the Poetess (2020) − Popova E. M., the Poetess A. A. Commercial bonds as a tool for financing small and medium business [Kommercheskie obligatsii kak instrument dlya finansirovaniya malogo i srednego biznesa]/ Sbornik materialov X Yubileynoy mezhdunarodnoy nauchno – prakticheskoy konferentsii pod red. I.A. Maksimtseva, E.A. Gorbashko, V.G. Shubaevoy Arhitektura finansov: forsazh – razvitie ekonomiki v usloviyah vneshnih shokov i vnutrennih protivorechiy. SPbGEU. – SPb, 2020. – S. 66 – 70.

9
ECONOMY AND FINANCE  

Alexander S. Kiselev

Candidate of Legal Sciences, Lecturer of the Department of Civil Law of the Military University of the Ministry of Defense of the Russian Federation, Moscow,

E – mail: pain068@yandex.ru

Victoria A. Kuznetsova

2nd year Master’s degree in correspondence studies, Faculty of Economics and Finance, Witte`s Moscow University, Moscow,

E – mail: 70137719@online.muiv.ru

Impact of liquid and macro factors on the value of banks

Abstract

Subject / topic The liquidity of banks has recently been influenced by a number of aggregate internal and external factors that determine the ability of credit institutions to fulfill their financial obligations within a certain period of time. At the same time, banks’ liquidity is not a statistical category, but is subject to dynamic changes over time and under the influence of various factors. This feature of variability requires radical solutions to stabilize it. That is why we will analyze the econometric model and make an empirical assessment of the data on the relationship of various indicators.

Goals / objectives Like any business entity, banks strive to make a profit and ensure a stable position in the market. To achieve such goals, it is necessary to develop a specific business model or find an effective tool for regulating internal processes in order to maximize profits in accordance with the current economic development.

Methodology This study uses regression models linking the profitability and liquidity ratios of banks with various variables. For the analysis, macroeconomic data and data from the financial statements of the banking sector are used.

Results / Conclusions The study showed that in Russia profitability and liquidity are mainly influenced by factors such as the economic environment, inflation, and the overall efficiency of individual banks. The findings delineate the differences between the various business decisions of banks and describe the unique banking market.

Keywords: correlation, liquid assets, return on assets, return on equity, commercial banks.

References:

Burkaltseva, D. D., Blazhevich, O. G. (2019) – The essence of capital, classification and methodology for assessing its use in an enterprise [Sushchnost’ kapitala, klassifikaciya i metodika ocenki ego ispol’zovaniya na predpriyatii] // Science Time. 2019. No. 7 (31). P. 33 – 38.

Verzilin D.N., Maksimova T.G. (2008) – Econometrics. Making management decisions based on statistical data: a tutorial [Prinyatie upravlencheskih reshenij na osnove statisticheskih dannyh: uchebnoe posobie]. – SPb. Publishing house of the Polytechnic University, 2008 – 114 p.

Evstafieva I.Yu., Chernenko V.A. (2018) – Financial Analysis. Textbook and workshop for undergraduate and graduate programs [Finansovyj analiz. Uchebnik i praktikum dlya bakalavriata i magistratury]. – M .: Yurayt, 2018. – 337 p.

Eliseeva I.I. (2017) – Econometrics: Textbook for Bachelor’s and Master’s Degrees [Ekonometrika: uchebnik dlya bakalavriata i magistratury]. – M .: Yurayt, 2017. – 449 p.

Kuffel T. (2007) – Econometrics. Solving problems using the Gretl software package [Ekonometrika. Reshenie zadach s primeneniem paketa programm Gretl]. – M .: Hotline – Telecom, 2007. – 200 p.

Malova A.S. (2016) – Fundamentals of econometrics in the Gretl environment: a tutorial [Osnovy ekonometriki v srede Gretl: uchebnoe posobie]. – M .: Prospect, 2016. – 112 p.

Marenkov N. L. (2018) – Anti – crisis management. Control and risks of commercial banks and firms in Russia [Antikrizisnoe upravlenie. Kontrol’ i riski kommercheskih bankov i firm v Rossii]. – M.: Editorial URSS, 2018. – 360 p.

Rozanova N. M. (2020) – Monetary policy: textbook and workshop for universities [Denezhno – kreditnaya politika: uchebnik i praktikum dlya vuzov]. – M .: Yurayt Publishing House, 2020. – 410 p.

Timofeev V.S. (2018) – Econometrics: Textbook for Academic Bachelor’s Degree [Ekonometrika: uchebnik dlya akademicheskogo bakalavriata]. – 2nd ed., Rev. and add. – M .: Yurayt, 2018. – 328 p.

Official site of the Central Bank of the Russian Federation [Electronic resource]. – URL: http://www.cbr.ru (Date of treatment 12/20/2020).

The official website of the CEIC Russia Premium database [Electronic resource]. – URL: https://translate.yandex.ru/translate (Date of treatment 12/22/2020).

Official site of the international information group Spark [Electronic resource]. – URL: http://www.spark – interfax.ru. (Date of treatment: 12/04/2020).

18

Anastasia V. Timokhina

Chief Manager of the Department of Accounting, Tax Accounting and Financial Reporting at Norilsk Nickel; Moscow, Russia.

Postgraduate student of the Financial University under the Government of the Russian Federation, Department of corporate finance and corporate governance, Moscow, Russia. Nastim1313@gmail.com

The ownership structure and concentration factors influencing on the russian company's market value

Abstract

Subject/topic The ownership structure and concentration factors influencing on the Russian company’s market value

Goals / objectives The aim of the study is to identify the ownership structure and concentration determinants that affect the company’s market value, and to formulate research hypotheses to conduct further empirical analysis. To achieve this goal, the following tasks were formulated: to identify the determinants of the ownership structure and concentration that affect the company’s value; to describe the nature of the influence of the identified ownership structure and concentration determinants on the company’s market value; to formulate possible hypotheses for further econometric research based on the analysis of historical scientific experience and one general hypothesis.

Methodology The study of data is carried out using a systematic approach. Analytical tools, theoretical analysis and generalization are used, as well as methods of economic analysis, synthesis, grouping.

Results / Conclusions In conclusion it should be stated that the main ownership structure and concentration factors were identified and their influence on the company’s market value was substantiated. The research hypotheses are formulated and substantiated for further research. The nature of the influence can be determined by a construction of a regression model.

Keywords: share capital, ownership structure, share capital determinants, ownership concentration, market capitalization.

References:

Demsetz, Villalonga (2001) – Demsetz H., Villalonga B. Ownership Structure and Corporate Performance [ Struktura sobstvennosti i korporativnyie rezultatyi] // Journal of Corporate Finance [Zhurnal korporativnyih finansov]. – 2001. – Vol.7. – P. 209 – 233. [In English]

Monsen, Chiu, Cooley (1968) – Monsen J., Chiu J., Cooley D. The Effect of Separation of Ownership and Control on the Performance of the Large Firm [Vliyanie razdeleniya sobstvennosti i kontrolya na rezultativnost krupnoy firmyi] // Quarterly Journal of Economics [Ezhekvartalnyiy ekonomicheskiy zhurnal]. – 1968. – Vol. 82(3). – P. 435 – 451. [In English]

Kuznetsov, Muravev (2000) – Kuznetsov P.V., Muravev A.A. Capital Structure and and Corporate Performance [Struktura aktsionernogo kapitala i rezultatyi deyatelnosti firm v Rossii] // Economic Journal of  HSE [Ekonomicheskiy zhurnal HSE]. – 2000. – # 4 (4) – P.475 – 504  [In Russian]

Dolgopyatova (2004) – Dolgopyatova T.G. Property and corporate control in Russian companies under conditions of intensified integration processes [Sobstvennost i korporativnyiy kontrol v rossiyskih kompaniyah v usloviyah aktivizatsii integratsionnyih protsessov] // Russian Management Journal [Rossiyskiy zhurnal menedzhmenta].  – 2004. – T. 2. – No 2 [In Russian]

Munisi, Randoy (2013) – Munisi G., Randoy T. Corporate governance and company performance across sub – Saharan African countries [Korporativnoe upravlenie i rezultatyi deyatelnosti kompaniy v stranah Afriki k yugu ot Saharyi] // Journal of Economics and Business [Zhurnal ekonomiki i biznesa]. – 2013. –  #70 (Nov. – Dec.) – P. 92 – 110. [In English]

Likhanova (2015) – Likhanova Z.K. Improving the quality of assessing the market value of a business using a comparative approach [Povyishenie kachestva otsenki ryinochnoy stoimosti biznesa sravnitelnyim podhodom] // Finance and Credit [Finansyi i kredit]. – 2015. – No 13 (301) – p.56  [In Russian]

28

Magomed A. Bayramkulov

Financial analyst at Dom RF JSC, Master of Economics, Financial University under the Government of the Russian Federation, Moscow, Russia.

E-mail: bayramkulov09@gmail.com

Integration associations in the world financial architecture

Abstract

Subject / topic The article is devoted to the analysis of integration associations such as BRICS, EAEU. The article discusses the results that each of the listed associations managed to achieve during the period of their operation, and also various points of view on the results from the work. In addition, the article examines the globalization processes occurring today, their relationship with integration associations.

Goals / objectives Determine the problems of the functioning of integration associations that affect the movement of finance and the global financial architecture.

Methodology In the course of the research, the following methods were applied: theoretical analysis, analysis of the regulatory framework, trend analysis.

Results / conclusions In the course of the study, the main directions of the relationship between integration associations and the international movement of finance were identified. Key advantages and disadvantages of the main integration associations are shown. The impact of integration associations on the world financial architecture and the world economy is analyzed.

Keywords: Brix, EAEU, Next Eleven, globalization, world financial architecture, development of integration associations, World Bank, International Monetary Fund, integration processes.

Reference

Hilferding (2011) – Hilferding R. Financial capital: the latest phase in the development of capitalism. Per. with him. Ed. 7th. Book House “LIBROKOM”. – 2011 .– 446 p.

Treaty on the Eurasian Economic Union / Information portal of the Eurasian Economic Union. URL: http://www.eaeunion.org/ files/history/2014/2014_2.pdf

Capitalization of Apple and Microsoft has reached a record $ 1.5 trillion / IA RBC. URL: https://www.rbc.ru/business/11/06/ 2020/5ee1b9979a79470ec79949bd

Kruchinin (2019) – Kruchinin I.N. The process of globalization: the problem of inequality in globalization // Chronoeconomics. – 2019. – No. 5 (18). – S. 64-69.

Medvedev assessed the results of integration into the EAEU / Rossiyskaya Gazeta. URL: https://rg.ru/2019/05/28/ medvedev-ocenil-rezultaty-integracii-v-eaes.html

Reinert (2017) – Reinert E.S. How rich countries became rich, and why poor countries remain poor [Text] / per. from English N. Avtonomova; ed. V. Avtonomova; Nat. issled. University Higher School of Economics. – 5th ed. – M .: Ed. House of the Higher School of Economics, 2017 .– 384 p.

Reforming the world financial architecture and the Russian financial market: monograph / Е.А. Zvonova, M.V. Ershov, A.V. Kuznetsov, A.V. Navoi, V. Ya. Pischik: ed. E.A. The bellman. – M.: RUSAYNS, 2016 .– 77 p.

Rosneft (ROSN) capitalization (annual values) / SmartLab. URL: https://smart-lab.ru/q/ROSN/f/y/MSFO/market_cap/

Soros George. Theses on globalization // Bulletin of Europe. – 2001. – No. 2. URL: http://magazines.russ.ru/ vestnik/2001/2/sor.html)

Shiller (2014) – Shiller R. Finance and good society. Per. from English by Y. Kapturevsky; ed. T. Drobyshevskaya, A. Smirnova. M .: Publishing house of the Gaidar Institute. – 2014 .– 504 p.

World finance in 2 volumes. Volume 1: textbook and workshop for universities / MA Eskindarov [and others]; under the general editorship of M. A. Eskindarov, E. A. Zvonova. – Moscow: Yurayt Publishing House, 2020 .– 373 p.

Global Economics Paper # 134 / Goldman Sachs. URL: https://www.goldmansachs.com/ insights/archive/archive-pdfs/how-solid.pdf

Globalization: A Brief Overview / International Monetary Fund. URL: https://www.imf.org/external/ np/exr/ib/2008/053008.htm

Implementation of the Strategy for BRICS Economic Partnership in the period 2015-2020: Overview / National Committee on BRICS Research Russia. URL: https://brics-russia2020.ru/ images/113/92/1139279.pdf

Nobuaki (2019) – Nobuaki M. Innovation in Developing Countries / Nobuaki M. – Springer Singapore. – 2019. – 129 p.

35
ECONOMY AND LAW  

Anna O. Guseva

Bachelor of Economics, Faculty of Social Sciences and Mass Communications, Financial University under the Government of the Russian Federation, Moscow, Russia.

E- mail: guseva – anna1799@yandex.ru

Valeriya D. Matveeva

Bachelor of Economics, Faculty of Social Sciences and Mass Communications, Financial University under the Government of the Russian Federation, Moscow, Russia. E-mail: vdmatveeva.fa@yandex.ru

Research supervisor: Natalia I. Kiseleva, candidate of social Sciences, associate Professor, associate Professor of the Department of sociology, Moscow, Russia.

Email: silinat@yandex.ru

Competing in the market of advertising services: use and protection of intellectual property

Abstract

Subject / Topic Features of the process of using and protecting intellectual property in the field of advertising/ The article analyzes the resolution of conflicts that arise in the market of advertising services related to the unfair use of intellectual property.

Goals/Objectives The analysis of the existing problems in the market of advertising services associated with the incorrect use of results of intellectual activity and unfair competition.

Methodology The methodology of empirical research based on the use of such research methods as categorization, general analysis of secondary results of scientific research and comparisons.

Conclusions and Relevance The basic provisions of the use and protection of intellectual property in the field of advertising services are considered and recommendations are given for making changes and additions to article 1225 of part IV of the Civil Code of the Russian Federation in accordance with the established procedure.

Keywords: intellectual property; results of intellectual activity, advertising services market, competition, protection of rights, sociological expertise; advertisement.

References:

Baranov (2014) – Baranov I.M. Taking into account the risks of commercialization of intellectual property in the innovative activity of an enterprise [Uchet riskov kommercializacii intellektual’noj sobstvennosti v innovacionnoj dejatel’nosti predprijatija] // Tsarskoye Selo readings [in Russian];

Voevodin (2013) – Voevodin B.V. Features of legal regulation in the field of advertising in Ukraine and the Russian Federation on the example of sectoral laws: civil legal aspects [Osobennosti pravovogo regulirovanija v sfere reklamy v Ukraine i Rossijskoj Federacii na primere otraslevyh zakonov: grazhdansko-pravovye aspekty] // Bulletin of Perm University. Legal sciences [in Russian];

Volkov (2016) – Volkov Yu.G. Sociological diagnostics and sociological expertise: the formation of sociology for society [Sociologicheskaja diagnostika i sociologicheskaja jekspertiza: stanovlenie sociologii dlja obshhestva] // Scientific Thought of the Caucasus [in Russian];

Karpychev, Khuzhin (2005) – Karpychev M.V., Khuzhin A.M. Legal problems of using objects of intellectual property in advertising [Pravovye problemy ispol’zovanija ob#ektov intellektual’noj sobstvennosti v reklama]// Advertising and Law, No. 2 [in Russian];

Kiryushina (2014) – Kiryushina I.V. Intellectual property in advertising: problems of use and protection [Intellektual’naja sobstvennost’ v reklame: problemy ispol’zovanija i ohrany]// Bulletin of the Altai State University [in Russian];

Kolybanova (2015) – Kolybanova V.A. Advertising as an object of intellectual property [Reklama kak ob#ekt intellektual’noj sobstvennosti] // Eurasian Law Journal, No.11 (90) [in Russian];

Kuznetsova (2018) – Kuznetsova N.O. Legal competence of advertising and public relations specialists [Pravovaja kompetentnost’ specialistov po reklame i svjazi s obshhestvennost’ju] // Bulletin of the Samara University. History, pedagogy, philology, No. 4 [in Russian].

Novikov (2018) – Novikov A.V. On the ownership of intellectual property objects [O pravoobladanii ob#ektami intellektual’noj sobstvennosti]// Economics. Business. Banks, No. S2-28 [in Russian];

Novikov, Bankovskaya, Novikov (2018) – Novikov A.V., Bankovskaya E.V., Novikov P.A. On the development trends of modern intellectual property markets in Russia and abroad [O tendencijah razvitija sovremennyh rynkov intellektual’no sobstvennosti v Rossii i za rubezhom] // Law and Education, No. 5 [in Russian];

Posiker (2017) – Posiker I.O. Use of intellectual property in contextual advertising [Ispol’zovanie intellektual’noj sobstvennosti v kontekstnoj reklame]// Copyright. Bulletin of the Russian Academy of Intellectual Property and the Russian Authors’ Society, No. 3 [in Russian];

Ryabko (2019) – Ryabko A.N. Use and protection of intellectual property in advertising [Ispol’zovanie i ohrana intellektual’noj sobstvennosti v reklame]// E-Scio [in Russian];

Sviridova (2012) – Sviridova E.A. Advertising as an object of intellectual property [Reklama kak ob#ekt intellektual’noj sobstvennosti] // Education and Law, No. 12 (40) [in Russian];

Fedotov (1999) – Fedotov Mikhail About the fate  of intellectual property [O sud’bah intellektual’noj sobstvennosti] // Transactions on intellectual property, No. 2 [in Russian];

Shekhter (2009) – Shekhter A.I. Expert assessments in the study of control systems [Jekspertnye ocenki v issledovanii sistem upravlenija] // Laws of Russia: experience, analysis, practice, No. 10 [in Russian];

Grigoriev (2016) – Grigoriev D.V. The use of intellectual property in advertising [Ispol’zovanie intellektual’noj sobstvennosti v reklame]// Entrepreneurship and Law [in Russian];

On guard of intellectual rights: creative advertising content without consequences [Na strazhe intellektual’nyh prav: kreativnyj reklamnyj kontent bez posledstvij]// Garant.ru URL: http://www.garant.ru/article/1273961/ (date of access: 10.10.2020) [in Russian];

Sociological expertise and intellectual property. [Sociologicheskaja jekspertiza i intellektual’naja sobstvennost’] // Anketolog.ru URL: https://blog.anketolog.ru/2016/10/ intellektualnaya-sobstvennost/ (date of access: 10.10.2020) [in Russian];

10 most high-profile disputes over intellectual property [10 samyh gromkih sporov iz-za intellektual’noj sobstvennosti] // RIA Novosti URL: https://ria.ru/20120426/635112901.html (date of accessed: 10/12/2020) [in Russian].

Ph. D. Alexey N. Zoubets/ Ph. D. Alexey V. Novikov/ Ph. D. Alexey Yu. Oborsky QUALITY ASPECTS OF HEALTHCARE DELIVERY TO THE POPULATION OF RUSSIA//Revista de Humanidades y Ciencias Sociales. REVISTA INCLUSIONES ISSN 0719-4706 -Volumen 7/ Numero Especial./Julio-Septiembre  2020 pp. 690-700

45

Ksenia P. Varenik

Bachelor of Economics, Financial University under the Government of the Russian Federation, Moscow, Russia.

E-mail: Vkseniyapp@mail.ru

Irina N. Kostryukova

Bachelor of Economics, Financial University under the Government of the Russian Federation, Moscow, Russia.

E-mail: irakostryukova@bk.ru

Scientific adviser: Pavel V. Razov, Doctor of Social sciences, Professor of the Department of Sociology, history and philosophy, Financial University under the Government of the Russian Federation, Moscow, Russia. Email: PVRazov@fa.ru

The problem of intellectual property protection in the field of cinematography

Abstract

Subject / Topic Intellectual property protection in cinematography is related to the problem of illegal distribution of works, in this case, films, protected by copyright. Various theoretical and methodological approaches made it possible to choose the most optimal methodology and research methods, to determine a system of indicators for a qualitative assessment of the protection of intellectual property in the field of cinematography. The authors have developed a system of criteria, objective and subjective indicators for assessing the real state of the degree of copyright protection in Russia, and also developed practical recommendations for improving the methods of protecting copyright in cinematography.

Goals / Objectives Assess the protection of intellectual property in the field of cinematography based on the analysis of documents and research carried out earlier. Objectives: to identify bottlenecks in the use of copyrighted cinematography objects in Russia; to offer practical recommendations to improve the efficiency of intellectual property protection.

Methodology The methodology of the theoretical level is applied, based on the application of general scientific research methods: formalization, idealization, induction and deduction, traditional analysis of documents.

Conclusions and Relevance A study of the problems of intellectual property protection in the field of cinematography was carried out. A system of criteria, a system of indicators, a methodology for assessing the degree of copyright protection in Russia has been developed.

Keywords: copyright, intellectual property, cinematography, related rights, result of intellectual activity, exclusive right to a work.

References:

Bakaeva, Streglo (2008) – Bakaeva I. V., Streglo V. E. Intellectual property as an object of civil rights: problems of theoretical analysis [Intellektual’naya sobstvennost’ kak ob”ekt grazhdanskih prav: problemy teoreticheskogo analiza] // Laws of Russia: experience, analysis, practice. 2008. № 1. p. 13. [in Russian]

Battakhov (2012) – Battakhov P. P. To the question of the concept of intellectual property [K voprosu o ponyatii intellektual’noj sobstvennosti] // Gaps in Russian legislation. 2012. №2. pp. 86 – 91. [in Russian]

Vojnikanis (2014) – Vojnikanis E. Intellectual property law in the digital age. The paradigm of balance and flexibility. [Pravo intellektual’noj sobstvennosti v cifrovuyu epohu. Paradigma balansa i gibkosti.] Jurisprudence, 2014. [in Russian]

Vudmansi (2001) – Vudmansi M. Genius and copyright [Genij i kopirajt]. Novoe literaturnoe obozrenie, 2001. [in Russian]

Gorodov (2018) – Gorodov O.A. The main directions of improving legal regulation in the field of digital economy in Russia [Osnovnye napravleniya sovershenstvovaniya pravovogo regulirovaniya v sfere cifrovoj ekonomiki v Rossii] // Law and digital economy. 2018. № 1 (01). pp. 6 – 12. [in Russian]

Eremenko (2008) – Eremenko V. I. Correlation of the concepts of “intellectual property” and “exclusive right” in the Civil Code of the Russian Federation [Sootnoshenie ponyatij «intellektual’naya sobstvennost’» i «isklyuchitel’noe pravo» v Grazhdanskom kodekse Rossijskoj Federacii] // Legislation and Economic. 2008. № 10. [in Russian]

Zueva, Ragozinnikova (2014) – Zueva O. N., Ragozinnikova O. V. Ensuring the protection of intellectual property in the Russian Federation [Obespechenie zashchity ob”ektov intellektual’noj sobstvennosti v Rossijskoj Federacii] // Bulletin of the Udmurt University. 2014. №4. [in Russian]

Kokarev (2008) – Kokarev I. Cinema as business and politics [Kino kak biznes i politika]. 2008. URL: http://igorkokarev.com/?page_id=3042  [in Russian]

Kuzmina (2020) – Kuzmina A. S. Blocking sites for copyright infringement in Russia: an overview of the main problems of the application of anti – piracy law [Blokirovka sajtov za narusheniya avtorskih prav v Rossii: obzor osnovnyh problem primeneniya antipiratskogo zakona] // Journal of the Intellectual Property Rights Court. 2020. №2 (28). [in Russian]

Matveev (2015) – Matveev A.G. Personal substantiation of copyright in the context of the formation of the copyright system in Germany [Lichnostnoe obosnovanie avtorskogo prava v kontekste stanovleniya sistemy avtorskih prav v Germanii] // Modern problems of science and education. 2015. № 1 (part 1); URL: http://www.science – education.ru/121 – 19262  [in Russian]

Nazarenko (2017) – Nazarenko S. V. Social control in the suppression of violations of intellectual property rights [Social’nyj kontrol’ v presechenii narushenij prav intellektual’noj sobstvennosti] // Economics. Business. Banks. 2017. №S7. pp. 134 – 140. [in Russian]

Nikolaeva (2011) – Nikolaeva T. V. On the issue of the legal development of the institution of intellectual property in Russia [K voprosu o pravovom razvitii instituta intellektual’noj sobstvennosti v Rossii] // Bulletin of the Volgograd University. 2011. №2. pp. 245 – 248. [in Russian]

Novikov (2019) – Novikov A. V. On the ownership of intellectual property objects [O pravoobladanii ob”ektami intellektual’noj sobstvennosti] // Economics. Business. Banks. 2018. №S2 – 2. pp. 8 – 16. [in Russian]

Novikov, Oborsky (2019) – Novikov A. V., Oborsky A. YU. Intellectual property rights in the conditions of the formation of developed IP industries in the economy [Pravoobladanie intellektual’noj sobstvennost’yu v usloviyah stanovleniya razvityh IP – otraslej v ekonomike] // Economics. Business. Banks. 2019. pp. 87 – 97. [in Russian]

Novoseltsev (2020) – Novoseltsev O.V. On the concept of intellectual property from the standpoint of international law [O ponyatii intellektual’naya sobstvennost’ s pozicij mezhdunarodnogo prava] // Journal of the Intellectual Property Court. 2020. №27. pp. 49 – 65. [in Russian]

Poleshhenkov (2011) – Poleshchenkov A. V. Concept of intellectual property [Ponyatie intellektual’noj sobstvennosti] // Bulletin of Omsk University. 2011. №4. pp. 102 – 104. [in Russian]

Tarasyants (2007) – Tarasyants S.V. Features of legal regulation of intellectual property in the russian federation [Osobennosti pravovogo regulirovaniya intellektual’noj sobstvennosti v rossijskoj federacii] // Modern problems of science and education. 2007. №12. pp. 180 – 182. [in Russian]

Usoltseva (2007) – Usoltseva S. V. Intellectual property: problems of civil law turnover [Intellektual’naya sobstvennost’: problemy grazhdansko – pravovogo oborota] // Legal world. 2007. № 2. pp. 54. [in Russian]

Tsilyurik (2020) – Tsilyurik U. S. Limits and prospects of legal protection of methods [Predely i perspektivy pravovoj ohrany sposobov] // Journal of the Court for Intellectual Rights. 2020. №2. pp. 60 – 64. [in Russian]

Aft, Renault (2011) – Rob H. Aft, Charles – Edouard Renault FROM SCRIPT TO SCREEN. 2011.

Ph. D. Alexey N. Zoubets/ Ph. D. Alexey V. Novikov/ Ph. D. Alexey Yu. Oborsky QUALITY ASPECTS OF HEALTHCARE DELIVERY TO THE POPULATION OF RUSSIA//Revista de Humanidades y Ciencias Sociales. REVISTA INCLUSIONES ISSN 0719 – 4706  – Volumen 7/ Numero Especial./Julio – Septiembre 2020 pp. 690 – 700

57
INTERNATIONAL ECONOMIC COOPERATION  

Lokman K. Bairamukov

Master of Economics, Financial University under the Government of the Russian Federation, Moscow, Russia.

E-mail: lokman.bayramukov@gmail.com

Development at modern system international relations

Annotation

Subject / topic The study is aimed at studying the main trends in the world arena and the impact of the modern system of international relations on the economic development of the Russian Federation, as well as the results of the G20 summit and forecasts of experts regarding the economic situation in Russia and its role in the world arena.

Goals / objectives Study of the influence of the modern system of international relations on the economic development of Russia. Consideration of the main directions for overcoming the crisis situation and the reasons for the occurrence of this situation. Studying the opinion of experts on this issue and analyzing the forecasts of the data of expert economists.

Methodology In the process of the research, the following methods were applied: theoretical analysis, analysis of the legal framework, study of precedents and judicial practice, trend analysis.

Results / conclusions In the course of the study, the main directions of relations between countries and the influence of the system of international relations on the economic development of the Russian Federation were identified. And also an analysis was carried out following the results of the G20 summit.

Keywords: international relations, summit, “Group of 20”, economic development, economic growth, welfare, competition, politics, social policy of the state, world arena, gross domestic product, trade turnover, external trade relations.

Reference

Hilferding (2011) – Hilferding R. Financial capital: the latest phase in the development of capitalism. Per. with him. Ed. 7th. Book House “LIBROKOM”. – 2011 .– 446 p.

Treaty on the Eurasian Economic Union / Information portal of the Eurasian Economic Union. URL: http://www.eaeunion.org/files/ history/2014/2014_2.pdf

Capitalization of Apple and Microsoft has reached a record $ 1.5 trillion / IA RBC. URL: https://www.rbc.ru/business/11/06/ 2020/5ee1b9979a79470ec79949bd

Kruchinin (2019) – Kruchinin I.N. The process of globalization: the problem of inequality in globalization // Chronoeconomics. – 2019. – No. 5 (18). – S. 64-69.

Medvedev assessed the results of integration into the EAEU / Rossiyskaya Gazeta. URL: https:// rg.ru/2019/05/28/medvedev-ocenil-rezultaty-integracii-v-eaes.html

Reinert (2017) – Reinert E.S. How rich countries became rich, and why poor countries remain poor [Text] / per. from English N. Avtonomova; ed. V. Avtonomova; Nat. issled. University Higher School of Economics. – 5th ed. – M .: Ed. House of the Higher School of Economics, 2017 .– 384 p.

Reforming the world financial architecture and the Russian financial market: monograph / Е.А. Zvonova, M.V. Ershov, A.V. Kuznetsov, A.V. Navoi, V. Ya. Pischik: ed. E.A. The bellman. – M.: RUSAYNS, 2016 .– 77 p.

Rosneft (ROSN) capitalization (annual values) / SmartLab. URL: https://smart-lab.ru/q/ROSN/f/y/MSFO/market_cap/

Soros George. Theses on globalization // Bulletin of Europe. – 2001. – No. 2. URL: http://magazines.russ.ru/ vestnik/2001/2/sor.html)

Shiller (2014) – Shiller R. Finance and good society. Per. from English by Y. Kapturevsky; ed. T. Drobyshevskaya, A. Smirnova. M .: Publishing house of the Gaidar Institute. – 2014 .– 504 p.

World finance in 2 volumes. Volume 1: textbook and workshop for universities / MA Eskindarov [and others]; under the general editorship of M. A. Eskindarov, E. A. Zvonova. – Moscow: Yurayt Publishing House, 2020 .– 373 p.

Global Economics Paper # 134 / Goldman Sachs. URL: https://www.goldmansachs.com/ insights/archive/archive-pdfs/how-solid.pdf

Globalization: A Brief Overview / International Monetary Fund. URL: https://www.imf.org/external/ np/exr/ib/2008/053008.htm

Implementation of the Strategy for BRICS Economic Partnership in the period 2015-2020: Overview / National Committee on BRICS Research Russia. URL: https://brics-russia2020.ru/ images/113/92/1139279.pdf

Nobuaki (2019) – Nobuaki M. Innovation in Developing Countries / Nobuaki M. – Springer Singapore. – 2019. – 129 p.

68
MARKETING  

Elena M. Azaryan

Doctor of Economics, Professor, Vice – rector for Research, Head of the Department of Marketing and Commercial Affairs, State organization of higher professional education «Donetsk national university of economics and trade named after Mikhail Tugan – Baranovsky», Donetsk

E – mail: azaryan.yelena mikhaylovna@bk.ru

Konstantin A. Rzhesik

Candidate of Technical Sciences, Professor, Head of the Department of Refrigeration and Commercial Equipment named after V. V. Osokin, State organization of higher professional education «Donetsk national university of economics and trade named after Mikhail Tugan – Baranovsky», Donetsk.

E – mail: marketing.texnika2019@bk.ru

Prospects for the development of the home appliance market at the stage of transformation of marketing mix models in the context of a pandemic

Abstract

Subject/topic Research of modern models of marketing mix formed under the influence of the pandemic in the post – crisis period of economic development, as well as conditions for the transformation of the marketing concept.

The aim of the study is to substantiate the theoretical provisions on the use of elements of the marketing mix models transformed under the influence of the pandemic in the post – crisis period of economic development, in the context of the transformation of the marketing concept.

Objectives: to study the impact of the pandemic on the development of the market of household appliances, as well as theoretical, methodological and applied bases to new transformations which act as factors to enhance the role of marketing in ensuring not only economic, but also institutional development of the company; to consider the factors of transformation of conception of marketing in the conditions of development of the pandemic and the formation of postaveni of the economy; to review the indicators used in the various models of the marketing mix in the context of the transformation of the concept of marketing; development of the author’s definition of the new term «cyberspace marketing»; to determine the main behavioral characteristics of generations X, Y, Z of consumers in the cyberspace marketing system; to develop marketing strategies for the development of the home appliance market based on the marketing management concept.

Methodology The methodological basis of scientific research is the scientific works of domestic and foreign scientists, scientific monographs, dissertation research, articles in periodicals.

Conclusion As a result of scientific study, the authors studied the influence of the pandemic on the development of the market of household appliances, as well as theoretical, methodological and applied bases to new transformations which act as factors to enhance the role of marketing in ensuring not only economic, but also institutional development; examines the factors of transformation of conception of marketing in the conditions of development of the pandemic and the formation of postaveni economy; the indicators used in various models of marketing – mix in the conditions of transformation of the marketing concept are considered; the author’s definition of the new term «cyberspace marketing» is presented; the main behavioral characteristics of generations X, Y, Z of consumers in the system of cyberspace marketing are determined.

Keywords: household appliances market, marketing mix models, pandemic, post – crisis period, marketing research, consumer behavior.

References:

The impact of the pandemic on the home appliance market: new trends in consumer habits [Vliyanie pandemii na rynok bytovoi tekhniki: novye trendy v privychkakh potrebitelei] Electronic resource [Elektronnyi resurs] https://zen.yandex.ru/media/id/ 5de740928f011114fef2bb7b/vliianie – pandemii – na – rynok – bytovoi  – tehniki – novye – trendy – v – privychkah – potrebitelei – 5f06dc68e337be57f460402c // Access mode [Rezhim dostupa] :

Ivanov, Matveev (2015) – Ivanov A.S., Matveev I.E. World energy market: today and yesterday [Mirovoi rynok energoresursov: segodnya i vchera] Russian Foreign Economic Bulletin. World economy [Rossiiskii vneshneekonomicheskii vestnik. Mirovaya ekonomika] – 2015. – No 4. – s. 3 – 23.

Bokov, Novoselov (2016) – Bokov V.V., Novoselov S.N. Transformation of the institutional structure: key definitions, impact factors, meso – level specifics [Transformatsiya institutsional’noi struktury: klyuchevye definitsii, faktory vozdeistviya, mezourovnevaya spetsifika] Economy: yesterday, today, tomorrow [Ekonomika: vchera, segodnya, zavtra] – 2016. – No 5. – s. 23 – 33.

Yuldasheva, Meshcheryakov (2011) – Yuldasheva O.U., Meshcheryakov T.V. Institutional concept of territorial marketing management [Institutsional’naya kontseptsiya upravleniya territorial’nym marketingom] Bulletin of the baltic federal university named after I. Kanta [Vestnik Baltiiskogo federal’nogo universiteta im. I. Kanta] – 2011. – No 3. – s. 10– 17.

Saifudinova, Krivonogova (2018) – Saifudinova N.Z., Krivonogova A.E. Psychology in marketing [Psikhologiya v marketing] Questions of student science [Voprosy studencheskoi nauki] – 2018. – No 11 (27). – S. 166 – 168.

Psychology of influence [Psikhologiya vliyaniya] : textbook on social psychology [uchebnoe posobie po sotsial’noi psikhologii] / Robert Chaldini; per. Bugaeva E., Volkov E., Volkova I. A.; pod red. Egereva E; Izd.: Piter [Piter]. – 2018. – S. 336

Dolgopolov (2016) – Dolgopolov R.G. Virtual marketing technologies  [Tekhnologii virtual’nogo marketinga] Scientific journal of UIM [Nauchnyi vestnik YuIM] – 2016. – No 4. – S. 81 – 84.

Virin (2012) – Virin F.Y. Internet Marketing [Internet – Marketing]. − M.: Knorus [Knorus], 2012. − 388 s.

79
INTELLECTUAL PROPERTY MANAGEMENT  

Angelina V. Vlasova

Bachelor of Economics, Faculty of Social Sciences and Mass Communications at Financial University under the Government of the Russian Federation, Moscow, Russia.

E-mail: lina–vlasova@mail.ru

Irina M. Potapova

Bachelor of Economics, Faculty of Social Sciences and Mass Communications at Financial University under the Government of the Russian Federation, Moscow, Russia. E-mail: irinka–iri98@mail.ru

Supervisor: Alexey V. Novikov, Senior Professor of the Department of Sociology, Doctor of Social Sciences, Professor, Financial University under the Government of the Russian Federation, Moscow.

Email:AVNovikov@fa.ru

On the use of artificial intelligence in the intellectual property management system

Abstract

Subject / Тopic Main characteristics of the use of artificial intelligence in the management system / Application of artificial intelligence technologies in the intellectual property management system.

Goals / Objectives Evaluate the use of artificial intelligence in modern intellectual property management systems.

Methodology The methodology of the empirical level based on the application of General scientific research methods is applied: analysis and synthesis, induction and deduction, abstraction and concretization, secondary analysis of research results.

Conclusions and Relevance Evaluation of the use of artificial intelligence in modern intellectual property management systems in Russia / the results of the study can be applied in the practical work of public administration bodies, municipal and commercial organizations in Russia.

Keywords: Intellectual property, artificial intelligence, control system, platforms, personal data.

References:

Shapoval A.V., (2009) – Shapoval A.V., Artificial intelligence in modern art and applied culture; [Iskusstvennyj – intellekt – v – sovremennoj – hudozhestvenno – prikladnoj – kulture] // Dissertation. – 2009. – P. 184. [URL: https://www.dissercat.com/  content/iskusstvennyi – intellekt – v – sovremennoi – khudozhestvenno  – prikladnoi – kulture] [In Russian]

Research Center VTSIOM No. 4128 dated December 12, 2019 “Artificial intelligence and business: is there a contact?”; [iskusstvennyj – intellekt – i – biznes – est – kontakt] URL: https://wciom.ru/fileadmin/file/ reports_conferences/2019/2019 – 12 – 12_biznes.pdf (date of access 09/07/2020) [In Russian]

Kalyatin V.O., Novoselova L.A. – Scientific and practical commentary on judicial practice in the field of protection of intellectual rights [nauchno – prakticheskij kommentarij sudebnoj praktiki v sfere zashchity intellektualnyh prav] / V. O. Kalyatin [and others]; ed. L. A. Novoselova; cons. V.O. Kalyatin; Russian Federation. Intellectual Property Court. – M .: Norma. – 479 s [In Russian]

Novikov (2018) – Novikov A.V. On the ownership of intellectual property objects [O pravoobladanii ob”ektami intellektual’noj sobstvennosti] // Economics. Business. Banks (application), 2018 T.2. С.8 – 16 – URL: http:// elib.fa.ru/art2018/bv1232.pdf [In Russian]

Oborsky A.Yu. Protection of intellectual property: history and current state // [Ohrana intellektual’noj sobstvennosti: istoriya i sovremennoe sostoyanie] Economics. Business. Banks, 2017. – T.6. – С.20 – 26. – Only in electronic form. – URL: http: //elib.fa.ru/art2017/bv2671.pdf [In Russian]

Tyurikov A.G. Information technologies as a social challenge of the XXI century [Informacionnye tekhnologii kak social’nyj vyzov XXI veka] A. G. Tyurikov, A. Ya. Bolshunov // Humanities, 2019. – No. 2. – С.6 – 10. – Free access from the Internet (reading, printing, copying). – URL: http: //elib.fa.ru/ art2019/bv766.pdf [In Russian]

Novikov A.V. Ownership of intellectual property in a developed IP sector in the economy [Pravoobladanie intellektual’noj sobstvennost’yu v usloviyah razvitogo IP – sektora v ekonomike] / Novikov A.V., Oborskiy A.Yu. // Economics. Business. Banks (application), 2019 . – – T. 2. – С.87 – 97. – Only in electronic form. – URL:  http: //elib.fa.ru/art2019/bv1352.pdf (Date of treatment: 11/14/2020) [In Russian]

SameSound. (2020) – Programmers created “all possible” melodies and put them in the public domain.[ Programmisty sozdali «vse vozmozhnye» melodii i vylozhili ih v otkrytyj dustup] URL: https://samesound.ru/n/musicnews/119217 – programmisty – sozdali – vse – vozmozhnye – melodii – i – vylozhili – ih – v – otkrytyj – dostup [In Russian]

Barrat James, Lisova Natalia, (2016) – The last invention of mankind: Artificial intelligence and the end of the era of Homo sapiens [Poslednee izobretenie chelovechestva: Iskusstvennyj intellekt i konec ery Homo sapiens] , publisher: Alpina non – fiction, authors: Barrat James, Lisova Natalya, 2016, 304 pp. URL: https: //znanium.com/ read?id=118518 [In Russian]

Jesutasan Ravin, Boudreau John, (2019) – Business Reengineering: How to Smartly Implement Automation and Artificial Intelligence [Intellektual’naya sobstvennost’: problemy sudebnoj zashchity], Publisher: Alpina Publisher, Authors: Jesutasan Ravin, Boudreau John, 2019, 280 pp. URL: https: // znanium .com / read? id = 352155 [In Russian]

Karelina M.M., Morgunova E.A., Buzova N.V., Chernova L.M. (2019) – Intellectual property: problems of judicial protection [Intellektual’naya sobstvennost’: problemy sudebnoj zashchity], publishing house: Russian State University of Justice, authors: Karelina M.M., Morgunova E.A., Buzova N.V., Chernova L.M., 2019, 296 pages . Url: https://znanium.com/read?id=364546 [In Russian]

Tekeeva L.A. (2017) – Open licenses in intellectual property law [Otkrytye licenzii v prave intellektual’noj sobstvennosti], 2017 Candidate of Legal Sciences Tekeeva, Lyudmila Azimovna URL: https://www.dissercat.com/content/otkrytye – litsenzii – v – prave  – intellektualnoi – sobstvennosti [In Russian]

Arzumanyan A.B. (2019) – International standards for the protection of intellectual property [Mezhdunarodnye standarty zashchity intellektual’noj sobstvennosti], publishing house: Southern Federal University, // authors: Arzumanyan Anna Borisovna, 2019, 96 pp. URL: https://znanium.com/read?id=357421 [In Russian]

Kolesnikova G.I. (2018) – Artificial Intelligence: Problems and Prospects, // ed: Video Science: Network Journal. 2018.No. 2 (10), author: Kolesnikova G.I., URL: https://videonauka.ru/stati/44 – novye – tekhnologii/190 – iskusstvennyj – intellekt – problemy – i – perspektivy [In Russian]

Khokhlova D. (2016) – Will artificial intelligence with consciousness ever appear? [ Poyavitsya li kogda – nibud’ iskusstvennyj intellekt s soznaniem?] // Vc.ru, section: future, author: Daria Khokhlova, 2016, URL: https://vc.ru/p/neural – networks [In Russian]

SOINN is a self – learning algorithm for robots [Samoobuchayushchijsya algoritm dlya robotov]  URL: https://habrahabr.ru/post/188230/ [In Russian]

Kolesnikova G.I, (2017) – Social policy of Russia: the concept of personality development in the 21st century [Social’naya politika Rossii: koncepciya razvitiya lichnosti v 21 veke]. // International scientific journal. Section: Humanities. Moscow, author: Kolesnikova G.I., 2017. No. 3. Pp. 112 – 117. P.116. URL: http://www.tis – journal.com/ contents/2017/vypusk – no3/[In Russian]

Ph. D. Alexey N. Zoubets/ Ph. D. Alexey V. Novikov/ Ph. D. Alexey Yu. Oborsky QUALITY ASPECTS OF HEALTHCARE DELIVERY TO THE POPULATION OF RUSSIA//Revista de Humanidades y Ciencias Sociales. REVISTA INCLUSIONES ISSN 0719 – 4706  – Volumen 7/ Numero Especial./Julio – Septiembre 2020 pp. 690 – 700

89

Mlada M. Stepashkina

Bachelor of Economics, Financial University under the Government of the Russian Federation, Moscow.

E – mail: mlada.step@mail.ru

Anastasia P. Sherstyannikova

Bachelor of Economics, Financial University under the Government of the Russian Federation, Moscow, Russia.

E – mail: aps.28@ya.ru

Scientific head: Aleksey V. Novikov, Doctor of Sociological Sciences, Professor, Professor of the Department of Sociology, Financial University under the Government of the Russian Federation, Moscow. E – mail: AVNovikov@fa.ru

About some aspects of intellectual property management in the educational environment

Abstract

Subject/topic Characteristics of the process of transition of intellectual property to the public domain in the educational environment. / Some aspects of intellectual property management in the educational process.

Goals/objectives Evaluate certain aspects of the transition of intellectual property to the public domain in the educational environment. / Investigate the attitudes of the educational community (students and teachers) regarding the transfer of intellectual property to the public domain in the educational environment.

Results/conclusions A pilot study of the transition of intellectual property to the public domain within the educational environment was performed./ Students ‘ acquisition of knowledge about intellectual property has a positive impact on the process of forming the necessary competencies in accordance with the requirements of state standards for training bachelors and masters in various specialties.

Keywords: intellectual property, intellectual property of students, intellectual property of teachers, result of intellectual activity, rights to the result of intellectual activity, free use of intellectual property for informational, scientific and cultural purposes, use of intellectual property by educational organizations.

References:

World Declaration on intellectual property of 26 June 2000. [Electronic resource] URL:http://www.patentoved.com/content.php?id=68 (date accessed – 15.09.2020).

Civil code of the Russian Federation part 4 (civil code of the Russian Federation part 4) Article 1274

Agreement between the Government of the Russian Federation and the world intellectual property organization on the establishment of a representative office of the world intellectual property organization in the Russian Federation (Geneva, 10 April 2013). [Electronic resource] URL: http://sumip.ru/wp – content/docs/wipoofficerus.pdf (accessed 15.09.2020).

Agreement on trade – related aspects of intellectual property rights (trips Agreement) [Electronic resource] URL: http://www.wipo.int/wipolex/ru /treaties/text.jsp?file_id=379915 (date accessed – 15.09.2020).

Federal state statistics service [Electronic resource] – URL: https://rosstat.gov.ru/labor_ market_employment_salaries (accessed 15.09.2020).

Federal service for intellectual property [Electronic resource] – URL: https://rupto.ru/ru (accessed 15.09.2020).

Akimochkina (2018) – Akimochkina T. A. The Influence of management policies results of intellectual activities on the effectiveness of innovation processes [Vliyanie politiki upravleniya rezul`tatami intellektual`noj deyatel`nosti na e`ffektivnost` innovacionny`x processov] // The Economics Profession Is Business. 2018. no. 1. – P. 6 – 8. [In Russian]

Akhmedov, Vojnikajnis, Glazunova, etc. (2017) – Akhmedov G. A., Vojnikajnis E. A., Glazunova K. D. etc. Main trends in the development of intellectual property rights in the modern world, including new objects of intellectual rights and global protection [Osnovny`e tendencii razvitiya prava intellektual`noj sobstvennosti v sovremennom mire, v tom chisle novy`e ob“ekty` intellektual`ny`x prav i global`naya zashhita] – Moscow: JSC “Russian venture company”, 2017. Pp. 26 – 30. [In Russian]

Buzgalin (2017) – Buzgalin A.V. Creative economy: why and how private intellectual property can be restricted [Kreativnaya e`konomika: pochemu i kak mozhet by`t` ogranichena chastnaya intellektual`naya sobstvennost`] // Sociological research. 2017. No. 8. P. 25. [In Russian]

Gorodov (2017) – Gorodov O. A. Features of the transition of intellectual activity results to the public domain mode [Osobennosti perexoda rezul`tatov intellektual`noj deyatel`nosti v rezhim obshhestvennogo dostoyaniya] // Izvestiya Vuzov. Jurisprudence. 2017. No. 3. – Pp. 144 – 154. [In Russian]

Grimov (2017) – Grimov O. A. Knowledge in the social network space: problems of intellectual property [Znanie v social`no – setevom prostranstve: problemy` intellektual`noj sobstvennosti] // Bulletin of Tambov University. Series: Social Sciences. 2017. No. 2. – P. 13 – 15. [In Russian]

Isupova (2019) – Isupova E. A. The Concept of intellectual property [Ponyatie intellektual`noj sobstvennosti] / / Concept. 2019. No. 5. – P. 4. [In Russian]

Neretin (2018) – Neretin O. P. Intellectual property as a tool for digitalization of culture: on the issue of preserving traditional knowledge and traditional expressions of culture [Intellektual`naya sobstvennost` kak instrument cifrovizacii kul`tury`: k voprosu soxraneniya tradicionny`x znanij i tradicionny`x vy`razhenij kul`tury`] / / Vestnik MGUKI. 2018. No. 6. – P. 160 – 161. [In Russian]

Novikov (2018) – Novikov A.V. On the ownership of intellectual property objects [O pravoobladanii ob“ektami intellektual`noj sobstvennosti] // Economy. Business. Banks. 2018. №2. C. 8 – 16. [In Russian]

Novikov, Oborsky (2019) –  Novikov A.V., Oborsky A. Yu. Intellectual property rights In the context of the development of developed ip industries in the economy [Pravoobladanie intellektual`noj sobstvennost`yu v usloviyax stanovleniya razvity`x ip – otraslej v e`konomike] // Economy. Business. Banks. 2019. Vol. 2. Pp. 87 – 97. [In Russian]

Oborsky, Galkina, Dementiev, Epishina, Kiseleva, Novikov, Okhtova, Pis`mennaya (2020) – Oborsky A. Yu., Galkina T. V., Dementiev V. V., epishina S. V., Kiseleva N. I., Novikov A.V., Okhtova I. M., Pis`mennaya E. E. Trends in higher education: future specialties, new directions of training [Trendy` v vy`sshem obrazovanii: special`nosti budushhego, novy`e napravleniya podgotovki] // Problems of management theory and practice. 2020. No. 8. Pp. 130 – 131. [In Russian]

Orlova (2015) – Orlova L. N. On the development of the Institute of intellectual property in Russia [K voprosu o razvitii instituta intellektual`noj sobstvennosti v Rossii] // Problems of Economics and legal practice. 2015. no. 6. – Pp. 233 – 235. [In Russian]

100
SOCIAL ECONOMY  

Maria Y. Gureva

3rd year student of the faculty of social Sciences and mass communications, Financial University under the Government of the Russian Federation, Moscow.

E-mail: 181556@edu.fa.ru

Maria A. Sarbaeva

3rd year student of the faculty of social Sciences and mass communications, Financial University under the Government of the Russian Federation, Moscow. E-mail: 181562@edu.fa.ru

Supervisor: Olga. A. Aleksandrova– Dr. Sci. (Econ.), Professor, Department of sociology, Financial University under the Government of the Russian Federation, Moscow, Deputy Director for research of ISEPS FCTAS RAS, Moscow.

E-mail: a762rab@mail.ru

Respect or ignore: students attitude to copyright

Abstract

Subject / topic Youth attitudes regarding copyright in relation to IP objects of digital streaming services/ Young people continue to use pirated content, which affects businesses and authors who do not receive all the profits due to them.

Goals / objectives Evaluate the attitude of young Russians to copyright/ To conduct a theoretical analysis of the problem of copyright protection; to develop tools for studying the attitude of Russian youth to the use of streaming services; to identify the attitude of young Russians to copyright through the use of streaming services, as well as to identify factors that affect this attitude.

Methodology An empirical methodology based on the use of General scientific research methods is applied: analysis and synthesis, induction and deduction, abstraction and concretization, secondary analysis of research results.

Conclusions and Relevance The results of a social study were obtained concerning the attitude of students to the use of streaming services, as well as factors that influence attitudes towards the copyright of content creators and the interests of the relevant business / Most students use pirated content out of a desire to save money, while more than half of the respondents also have a paid subscription to the streaming service.

Keywords: youth, students, copyright, copyright objects, sense of justice, streaming services, Internet, piracy.

 

References:

Antimonov, Flejshic (1975) – Antimonov B.S., Flejshic E.A. Author’s right [Avtorskoe pravo.]  M.: Izdatel’stvo (YUridicheskaya literatura), 1975.

Borohovich, Monastyrskaya, Trekhova (2001) – Borohovich L., Monastyrskaya A., Trekhova M., Your intellectual property [Vasha intellektual’naya sobstvennost’] SP6.: «Piter», 2001.

Buzanov (2014) – Author’s right: The Saga of Timing [Avtorskoe pravo: saga o srokah] / V.YU. Buzanov // ZHurnal rossijskogo prava. – 2014. –  # 6. – S. 73–81.

Bliznec (2001) –  Bliznec I.A. Intellectual property and the law. Theoretical questions [Intellektual’naya sobstvennost’ i zakon. Teoreticheskie voprosy] // Trudy po intellektual’noj sobstvennosti. T. III Aktual’nye problemy avtorskih i smezhnyh prav. M.: Institut mezhdunarodnogo prava i ekonomiki imeni A.S. Griboedova (IMPE), 2001. 112 s.

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