Economy Business Banks №9(47)

 

CОNTЕNT

 

INNOVATION AND INVESTMENTS  

Elena P. Ternovskaya

Elena P. Ternovskaya, Candidate of Economic Sciences, Professor of

The Department of Banking and Financial Markets, Financial University under theGovernment of the Russian Federation, Moscow, Russia.

E-mail: eptern@nail.ru

Russian PIFs as a form of collective investment of savings

Abstract

Subject / Topic To ensure sustainable growth of the Russian economy, it remains important to find sources of investment, the structure and scale of which are not yet conducive to achieving the set goals. Mutual investment funds can be regarded as one of the tools for the formation of investment sources, the function of which is the attraction of savings of the population and the formation of mass segment of investors. At the same time, the development of Russian mutual funds has its own specifics and is characterized by a number of problems.

Goals / Objectives Based on the study of the significance and characteristics of mutual investment funds as a tool for attracting savings of the population with the aim of their further investment in the Russian economy, to determine the problems and prospects of their development.

Methodology In the course of  the study, the methods of synthesis and comparative analysis, structural and dynamic analysis of statistical data, expert assessments were used.

Conclusion and Relevance Realization of the potential of mutual funds as an effective form of attracting savings of the population can be facilitated by a set of measures providing for strengthening the work on informing the population about the possibilities of collective investment; strengthening the diversification of mutual fund portfolios; creation of conditions for guaranteeing deposits of participants in open-end mutual funds.

Keywords:investments, mutual funds, savings, structure of mutual fund portfolios, corporate bonds, protection of depositors

References:

Slowdown in the growth of investments in fixed assets. Analytical Center for the Government of the Russian Federation [Zamedleniye rosta investitsiy v osnovnoy kapital. Analiticheskiy tsentr pri Pravitel’stve Rossiyskoy Federatsii].. Bulletin on current trends in the Russian economy. Issue No. 5, November 2019 // https://ac.gov.ru/files/publication/a/26179.pdf [in Russian]

Ageeva (2020) – Olga Ageeva. The inflow of foreign investment to Russia has stopped [Pritok inostrannykh investitsiy v Rossiyu ostanovilsya] // RBC, April 13, 2020 //https://www.rbc.ru/economics/13/04/2020/ 5e9451489a79479e5a66d28e [in Russian]

Financial Accounts of the United States – Z.1. Release Dates. URL: https: //www.federal reserve.gov/releases/z1 /default.htm

Chizhik (2015) – Chizhik V. P. Classification, comparative analysis and characteristics of investment funds in Russia [Klassifikatsiya, sravnitel’nyy analiz i kharakteristika investitsionnykh fondov v Rossii] // Concept. 2015. No. 01 (January). // URL: http://e-koncept.ru/2015/15005.htm. [in Russian]

Pavlova (2015) – Pavlova E.V. Mutual investment funds: analysis of profitability and business advantages [Payevyye investitsionnyye fondy: analiz dokhodnosti i preimushchestva deyatel’nosti] // Bulletin of NGIEI. 2015. No. 3 (46). P.74-82 [in Russian]

Talskaya (2020) – Marina Talskaya. UIFs-2020: growth without records [PIFy-2020: rost bez rekordov], February 6, 2020 // https://finance.rambler.ru/realty/43634165/?utm_content=finance_media&utm_medium=read _ more&utm_source=copylink [in Russian]

Bank of Russia. Key indicators of mutual funds and joint-stock investment funds. IV quarter of 2019 [Bank Rossii. Klyuchevyye pokazateli payevykh investitsionnykh fondov i aktsionernykh investitsionnykh fondov. IV kvartal 2019 goda]. // https://cbr.ru/Collection/Collection/File/27853/ review_ paif_19Q4.pdf     [in Russian]

Milyukova (2020) – Yana Milyukova. The stratification of the middle class: how the coronavirus will increase inequality in Russia [Rassloyeniye srednego klassa: kak koronavirus uvelichit neravenstvo v Rossii] // Forbes, 02.06.2020 // https://www.forbes.ru/finansy-i-investicii/401979- rassloenie-srednego-klassa-kak-   koronavirus-uvelichit-neravenstvo -v02.06.2020 20:49 [in Russian]

Petukhova (2018) – Lyudmila Petukhova. Central Bank innovation: why should investors bring yachts and dump trucks to closed mutual funds [Novatsiya TSB: zachem investoram vnosit’ yakhty i samosvaly v zakrytyye PIFy] // RBK. March 17, 2018 [in Russian]

Dementiev (2017) – Dementyev N.P. Russian mutual investment funds: closed societies of millionaires [Rossiyskiye payevyye investitsionnyye fondy: zakrytyye obshchestva millionerov] // All-Russian economic journal ECO. 2017. No. 9. P.176-188 [in Russian]

Teplova, Stolyarov (2017) – Teplova T.V., Stolyarov A.I. Russian Non-Bank Financial Market: Slowing Down the Momentum for Economic Growth? [Rossiyskiy nebankovskiy finansovyy rynok: tormozili impul’s dlya ekonomicheskogo rosta?] // Bulletin of the Institute of Economics of the Russian Academy of Sciences. 2017. No. 1. P.64-80 [in Russian]

Bank of Russia. Mutual fund market trends. IV quarter of 2019. Department of collective investments and trust management (based on operational data of specialized depositories) [Bank Rossii. Tendentsii rynka PIF. IV kvartal 2019 goda. Departament kollektivnykh investitsiy i doveritel’nogo upravleniya (na osnove operativnykh dannykh spetsializirovannykh depozitariyev)] [Electronic resource]. – M. – 2019. – URL: https://cbr.ru [in Russian]

Bank of Russia. Mutual fund market trends. I quarter of 2020. Department of collective investments and trust management (based on operational data of specialized depositories) [Bank Rossii. Tendentsii rynka PIF. I kvartal 2020 goda. Departament kollektivnykh investitsiy i doveritel’nogo upravleniya (na osnove operativnykh dannykh spetsializirovannykh depozitariyev)] [Electronic resource]. – M. – 2020. – URL: https://cbr.ru     [in Russian]

ICI Research Report. Profile of Mutual Fund Shareholders, 2016. March 2016. URL: http://www.ici.org/pdf/rpt_16_profiles.pdf

Ternovskaya (2019) – Ternovskaya E.P. Features and problems of financial support for innovative industrial development in Russia [Osobennosti i problemy finansovogo obespecheniya innovatsionnogo promyshlennogo razvitiya v Rossii] // Issues of innovative economics. 2019. Volume 9. No. 2. // doi: 10.18334 / vinec.9.2.40584 [in Russian]

Zvonova (2015) – Zvonova E.A. Features of the accumulation of household savings on the Russian stock market.[Osobennosti akkumulyatsii sberezheniy naseleniya na rossiyskom fondovom rynke] // Economy. Taxes. Law. 2015. No. 2. P.40-48 [in Russian]

Popova, Leonova, Ivaschenko (2017) – Popova O.V., Leonova O.V., Ivashchenko T.N. Corporate bonds as a promising source of financing for innovation and investment projects in entrepreneurship [Korporativnyye obligatsii kak perspektivnyy istochnik finansirovaniya innovatsionno-investitsionnykh proyektov v predprinimatel’stve] // Srednerussky Bulletin of Social Sciences. 2017. Volume 12. No. 6. P.233-245 [in Russian]

Balyuk (2019) – Balyuk I.A. The corporate bond market: international experience and Russian practice [Rynok korporativnykh obligatsiy: mezhdunarodnyy opyt i rossiyskaya praktika] // Finance: theory and practice. 2019. No. 23 (2). P.740-83 [in Russian]

Berzon, Erofeeva (2018) – Berzon N.I., Erofeeva T.M. The Russian corporate bond market: history of development, current trends, problems and prospects [Rossiyskiy rynok korporativnykh obligatsiy: istoriya razvitiya, tekushchiye tendentsii, problemy i perspektivy] // Bulletin of Tomsk State University. Economy. 2018. No. 44. p.150-165 [in Russian]

Alekseeva, Makarova (2017) – Alekseeva I. A., Makarova E. V. Russian corporate bond market: trends and development prospects [Rossiyskiy rynok korporativnykh obligatsiy: tendentsii i perspektivy razvitiya] // Bulletin of the Baikal State University. 2017. Volume 27. No. 3.p.389-400 [in Russian]

Ushanov (2019) – Ushanov A.E. On the development of the corporate bond market [K voprosu o razvitii rynka korporativnykh obligatsiy] // Azimuth of scientific research: economics and management. 2019.Vol. 8.No. 1 (26) [in Russian]

Bank of Russia. Trends of the PIF market, Q1 2020. Department of Collective Investments and Trust Management (based on operational data from specialized depositories) [Bank Rossii. TENDENTSII RYNKA PIF, I kvartal 2020 goda. Departament kollektivnykh investitsiy i doveritel’nogo upravleniya (na osnove operativnykh dannykh spetsializirovannykh depozitariyev) // URL: https://cbr.ru [in Russian]

Khodykin (2020) – Maxim Khodykin. Residential background. The Ministry of Agriculture expands the list of banks for rural mortgage [Zhiloy fon. Minsel’khoz rasshiryayet spisok bankov dlya sel’skoy ipoteki] // Izvestia, June 19, 2020 [in Russian]

9
ACCOUNTING FOR INNOVATION  

Irina V. Osipova

Irina V. Osipova,Ph.D., Associate Professor, Department of Accounting, Analysis and Audit,Financial University under the Government of the Russian Federation, Moscow. E-mail: i.v.osipova_fa@mail.ru

Reflection of innovations in accounting and accounting (financial) statements

Abstract

Subject / Topic The article discusses the issues of legislative regulation of accounting and disclosure of information on innovations in accounting (financial) statements (AFS). In this regard, the main Russian standards for the accounting methodology of intangible assets are considered, which include RAS 14/2007, RAS 17/02, Civil Code of the Russian Federation, as well as IFRS, etc.

Goals / Objectives To consider the procedure for accounting and assessment of the assets under consideration and the procedure for disclosing information in the AFS. To analyze with regard to accounting for intangible assets, including innovation, the similarities and differences of modern standards, to identify existing problems in accounting for intangible assets.

Methodology Analysis of Russian and foreign standards, a list of innovations indicated in them, methods for evaluating these assets and in which documents of the AFS should be disclosed information about them.

Conclusion and Relevance Currently, a big problem in Russia for economic entities is the difficulty of acquiring already created innovative technologies, products, production methods, which cannot but affect the decrease in the effectiveness of their implementation in the financial and economic activities of economic entities, a decrease in conditions for creating new innovations, innovative methods and their use. At the same time, an analysis of the standards for accounting of intangible assets shows that intellectual property objects can not always be to full extent reflected in accounting and the AFS, since they are not included in the list of the legislator.

Keywords: intangible assets, innovations, legislative regulation, RAS 14/2007, RAS 17/02, Civil Code of the Russian Federation, IFRS 38 “Intangible assets”, accounting (financial) statements.

References:

BdaytsievaL. Z. (2013) – BdaytsievaL. Z. Innovations: concepts, classification, problems of accounting for innovations and innovative activity in the Russian Federation // Bulletin of the Leningrad University named after A.S. Pushkin – VAK magazine – 2013 p.109-114

Kupriyanova L.M. (2017) – Kupriyanova L.M. Economics of intellectual property // In the collection: Science, innovation, technology and education. Collection of articles of the International Scientific and Practical Conference. 2017.p. 231-233.

Kupriyanova L.M. Analysis of the problems of innovative development of the Russian economy // World of a new economy. 2014. No. 4. p. 13-21.

.Zaritskaya, Merinov (2020) – Zaritskaya M.I., Merinov D.V. Problems and future prospects of intangible assets accounting. Collection of articles: Problems and achievements through the eyes of young people: theoretical and practical aspects: a collection of scientific articles of students based on the materials of the student week and student participation at round tables in the framework of the VI International Forum of the Financial University “Growth or recession: what to be prepared for?: authors; ed. O. V. Kurnykina, T. M. Mezentseva, —Moscow: RUSAYNS, 2020.— pp. 270-280

Kupriyanova L.M., Petrusevich T.V. (2019) – Kupriyanova L.M., Petrusevich T.V. Information and analytical support for sustainable development of the organization: intellectual and human capital. // Economy. Business. Banks. Magazine VAK-2019. No. 5 (31). p. 26-49.

Vdovchenko, Yushkova (2020) – Vdovchenko D.G., Yushkova O.I. Accounting for intangible assets in IFRS and RAS. Collection of articles: Problems and achievements through the eyes of young people: theoretical and practical aspects: a collection of scientific articles of students based on the materials of the student week and the participation of students at round tables in the framework of the VI International Forum of the Financial University “Growth or recession: what to be prepared for?: Col. authors; ed. O. V. Kurnykina, T. M. Mezentseva, —Moscow: RUSAYNS, 2020.— pp. 252-261

Danilkina, Smolina (2020) – Danilkina L.S., Smolina D.O. Accounting for intangible assets according to Russian and American standards. Collection of articles: Problems and achievements through the eyes of young people: theoretical and practical aspects: a collection of scientific articles of students based on the materials of the student week and student participation at round tables in the framework of the VI International Forum of the Financial University “Growth or recession: what to be prepared for?: authors; ed. O. V. Kurnykina, T. M. Mezentseva, —Moscow: RUSAYNS, 2020.— pp. 262-269

Rubtsova (2015) – Rubtsova E.M. RAS 17/02 Accounting for research, development and technological work: application limits // Economics and entrepreneurship. No. 1 – M .: 2015- p. 500-508

Osipova, Tyukina (2019) – Osipova I.V., Tyukina U.E. The procedure for checking intangible assets for impairment in accordance with IFRS and RAS // Accounting in construction organizations No. 10 (187) 2019 – pp. 71-80

Neyelova (2014) – N.V. Neyelova The cost of innovation in the accounting and statistical reporting of organizations // International accounting, No. 33 (327) – M .: 2014 – pp. 43-54.

Rubtsova (2015) – Rubtsova E.M. Reflection of the costs of innovative activities in the accounting // International accounting, No. 19 (361) – M., 2015 – p. 2-12.

Suldina (2019) – Suldina E.S. Problems of accounting for the costs of innovation. // Economic sciences. No. 1/4 – M .: 2019 – p. 1-4

Basova (2016) – Basova A.V. Development of accounting and analytical support for innovative processes in the management accounting system. // News of higher education. Investments. Construction. Realty. No. 1 (16) – M .: 2016 – p. 11-19.

Kargina, Parshutkina (2018) – Kargina T.S., Parshutkina V.V. Cost accounting for innovative activities // Economic Sciences. No. 1/5 – Moscow: 2018 – p. 1-5

Plaskova, Polyanskaya, Samusenko (2017) – Plaskova N.S., Polyanskaya T.A., Samusenko A.S. Improvement of cost accounting for innovative activities of the organization // Accounting. Analysis. Audit, No. 6 – M .: 2017 – pp. 76-85

22
INDUSTRIAL ECONOMY  

Julia N. Sinkova

Julia N. Sinkova, Senior lecturer, Financial University, Tula branch, accountant-expert, graduate student, Faculty of Taxes, Business analysis and Audit, Financial University under the Government of the Russian Federation, Moscow, Russia. E-mail: yuliyasinkova@yandex.ru

The system of innovative potential management in the defense industryenterprises

Abstract

Subject/Topic The system of management of innovative potential in the defence industry.

Goals/Objectives Generalization of theoretical and development of practical recommendations to ensure the management of the innovative potential of defense enterprises.

Methodology In the study of the chosen topic, a systematic approach to managing innovation potential and methods of economic and deterministic factor analysis, synthesis, and grouping were used.

Results The analysis of statistical data of innovative development and innovative activity of defense enterprises is presented. The most effective methodological recommendations for assessing the innovative potential are offered. The main directions of effective management of innovative potential are defined. The distribution of powers for the organization of innovation activities in the defense industry enterprises is proposed and it is determined what powers all participants in this distribution have.

Conclusion and Relevance For many years, the issues of ensuring the development of the Russian defense industry have been an important factor in the socio-economic modernization of the country. Based on the conducted research, it can be argued that the development of the innovative component of domestic defense enterprises is at a fairly low level compared to global competitors, which necessitates the activation of the potential of all innovative elements of the industry to improve the financial and economic performance of defense enterprises.

Key words:innovative potential, management, innovation activity, enterprises of the defense industry.

References:

Abramov, (2012) – Abramov V. I. Methodology for assessing the innovative potential of an enterprise – proceedings of higher educational institutions methodology for assessing the innovative potential of an enterprise – proceedings of higher educational institutions. [Metodologiya otsenki innovatsionnogo potentsiala predpriyatiya] – Volga region. Social Sciences. – 2012. – # 4 (24). – p. 130–137.

Gorodetskii (2013) – Gorodetskii A. E. Economic and institutional problems of defense industry development in the years of reforms (1990-2000) [Ekonomicheskie i institutsional’nye problemy razvitiya OPK v gody reform (1990–2000-e gg.)] – Innovations#18 (178), 2013, p. 8 – 18

Ivanov, Osip (2019) – Ivanov S. A., Osip E. Y. . Innovative potential of development of economic security of the economic system[Innovatsionnyi potentsial razvitiya ekonomicheskoi bezopasnosti khozyaistvennoi sistemy]system [Electronic resource] – access mode: https://vestnik.igps.ru/wp-content/uploads/v2/19.pdf

Imaikina (2014) – Imaikina O. I. Analysis of the innovative potential of an enterprise as a tool for determining its internal capabilities [Analiz innovatsionnogo potentsiala predpriyatiya kak instrument opredeleniya ego vnutrennikh vozmozhnostei] – proceedings of higher educational institutions. In the Volga region. Social Sciences. – 2014. – # 3 (31). – p. 211–223.

Karapeichik (2010) – Karapeichik I. N. Optimization approach to the integrated assessment of the innovative potential of the enterprise: testing experience[Optimizatsionnyi podkhod k integral’noi otsenke innovatsionnogo potentsiala predpriyatiya: opyt aprobatsii]. – URL: http://www.be5.biz/ekonomika1/ r2010/01339.html.

Kostereva (2017) – Kostereva A. V. Innovative potential as a factor of increasing the level of competitiveness of the enterprise [Innovatsionnyi potentsial kak faktor uvelicheniya urovnya konkurentosposobnosti predpriyatiya]  [Electronic resource] – access mode:http://www.vectoreconomy.ru/ images/publications/2017/9/ economicsmanagement/ Kostereva.pdf

Kudryavtseva (2011) – Kudryavtseva S. S.Innovative processes in the defense industry // Russia: trends and prospects for development[Innovatsionnye protsessy v OPK // Rossiya: tendentsii i perspektivy razvitiya]. 2011. # 6-1. URL: https://cyberleninka.ru/article/n/innovatsionnye-protsessy- v-opk

Kulagina, Kozlova (2013) – Kulagina N. A., Kozlova E. M. . Fundamentals of assessing the innovative potential of an economic entity in the conditions of modern realities [Osnovy otsenki innovatsionnogo potentsiala khozyaistvuyushchego sub”ekta v usloviyakh sovremennykh realii] // Transport business of Russia. – 2013. – #6. – p. 19–20.

Kutsyna E.A. System approach to research of innovations in the military-industrial complex of developed countries [Sistemnyi podkhod k issledovaniyu innovatsii v voenno-promyshlennom komplekse razvitykh stran]  [Electronic resource] – access mode: http://www.viek.ru/15/63-72.pdf

Maricheva (2013) – Maricheva K. V.. Innovative potential of the enterprise as a factor of competitiveness[Innovatsionnyi potentsial predpriyatiya kak faktor konkurentosposobnosti][Electronic resource] – access mode: http://ekonomika.snauka.ru/2013/03/1655

Pavlova, Smirnova (2015) – Pavlova E. A., Smirnova L. A. Assessment of competitive advantages of an enterprise based on the analysis of its innovative potential [Otsenka konkurentnykh preimushchestv predpriyatiya na osnove analiza ego innovatsionnogo potentsiala // Modern problems of science and education. – 2015. – # 1-1. – p. 583–590.

Frolov (2016) – Frolov I.E. Open innovations in the defense industry: problems and opportunities for purchasing innovative solutions [Otkrytye innovatsii v OPK: problemy i vozmozhnosti zakupki innovatsionnykh reshenii] [Electronic resource] – access mode: https://ecfor.ru/wp-content/uploads  /2016/07/otkrytye-innovatsii-v-opk.pdf

36
MARKETING  

Nadezhda V. Rebrikova

Nadezhda V. Rebrikova, PhD in Economics, Associate Professor, Department of Personnel Management and Psychology, Financial University under the Government of the Russian Federation, Moscow. E-mail: Rebrikovanv@mail.ru

Segmentation of the market of goods by the characteristics of consumers

Abstract

Subject / Topic The goal of any marketing event is to offer the consumer the product that he will buy. Now there is a huge number of competing companies on the open market that offer goods and services similar in their basic quality characteristics.This trend provides the consumer with a huge space for choice, and the company’s marketing task is to ensure that once the product or service is purchased, the consumer does it again and becomes a constant buyer of this product.To do this most effectively, the marketer in his activity should resort to a wide range of marketing research, which will result in market segmentation based on certain indicators.As a result, the company will be able to determine the target audience with the scale of the market coverage and identify the necessary components for promoting its product (service) on the market.

Goals/Objectives To study consumer characteristics for the formation of the strategy and goals of market segmentation.To analyze the process of market segmentation, its essence and significance; to study forms and types of segmentation based on various criteria, to understand the significance of this process in a company and on the market as a whole, to conduct a survey of consumers.

Methodology The basis of this study is the work of foreign and domestic authors in the field of marketing.

The study is based on the principles of applying general scientific methods: analysis, generalization, comparative and descriptive analyzes, the survey method and graphical data visualization techniques.

Conclusions and Relevance During the segmentation process, the consumer audience is divided based on the similarity of their preferences and expectations of the product. Using a well-defined segmentation strategy, the company can get a lot of benefits, such as: an accurate understanding of the requirements of the audience, an understanding of what improvements their product needs (product line), which promotion strategy will be most effective among one or another target audience, and also what coverage strategy should be chosen for the greatest profit (or feedback in case of non-profit organizations).

Keywords:market segmentation, product, consumer characteristics, segmentation principles

References:

Berezin (2003) – Berezin IS The practice of market research. [The practice of market research.]- M.: Berator-Press[Berator-Press], 2003 .- 376 p.

Grishina (2014) – Grishina VT Loyalty programs for sales staff and criteria for their effectiveness[Loyalty programs for sales staff and criteria for their effectiveness] // Information and Technology Bulletin[Information and Technology Bulletin.] .2014.Vol. 2 No. 2. P. 46–52.

Dibb, Simkin (2002) – Dibb S., Simkin L. Practical guide to market segmentation. [Practical guide to market segmentation] – St. Petersburg: Peter [Peter], 2002. – 240 p.:

Karasev (2015) – Karasev A.P. Two sides of the concept of “market segmentation” [Two sides of the concept of “market segmentation”] // Bulletin of the University (State University of Management). – M.: FSBEI HPE “State University of Management” [FSBEI HPE “State University of Management”]

Rebrikova (2014) – RebrikovaN.V. Marketing technologies in the field of trade [Marketing technologies in the field of trade] / Scientific works of the Free Economic Society of Russia. [Scientific works of the Free Economic Society of Russia.] 2014 T.188. p. 303-307.

Rebrikova, Kolesnikova (2014) – Rebrikova N.V., Kolesnikova O.V. Viral marketing as a tool for promoting a women’s clothing store [Viral marketing as a tool for promoting a women’s clothing store]Russian Entrepreneurship. [Russian Entrepreneurship] 2014. No. 22 (268). p. 112-121.

Shalnova, Zintsova (2016) – Shalnova O.A., Zintsova M.V. The influence of modern trends in the clothing market on the assortment matrix of trading enterprises [The influence of modern trends in the clothing market on the assortment matrix of trading enterprises] / Practical Marketing [Practical Marketing] No. 6 (232), 2016. P. 22-33.

Shalnova, Zintsova, Rebrikova (2014) – Shalnova O.A., Zintsova M.V., Rebrikova N.V. Technologies for the formation of consumer loyalty in retail: Monograph [Technologies for the formation of consumer loyalty in retail: Monograph] / Ed.Shalnova O.A. – M.: Publishing and trading corporation “Dashkov and K” [Publishing and trading corporation “Dashkov and K”], 2014. – 107 p.

Yankelovich and Meer (2006) – Daniel Yankelovich and David Meer. Rediscovering Market Segmentation[Rediscovering Market Segmentation] // Harvard business review[Harvard business review.February]February 2006

Deepak, Jeyakumar (2019) – Dr. R. Kanthiah Alias Deepak, Dr. S.Jeyakumar. Marketing Management [Marketing Management]. Educreation Publishing [Educreation Publishing], 2019.

46
YOUNG SCIENTIST TRIBUNE  

Guo Chenchen

Guo Chenchen, postgraduate student, Department of Finance and Credit, Faculty of Economics, Moscow State University.

Email: chenchen.cer@gmail.com

Contactless payments in the banking business of China in the context of epidemiological security

Abstract

Subject/Topic The presented article is devoted to the topic of using the latest banking technologies in order to reduce epidemiological risks in the context of modern socio-economic globalization. The article analyzes the readiness of the largest Chinese banks to develop and implement their own contactless payment systems as their own banking products. A sufficiently high degree of readiness to build up digital technologies was revealed, and at the same time, certain weaknesses were revealed that are obstacles to effective expansion into the market of retail financial services (contactless payments).

Goals / Objectives The purpose of the study is to confirm the relevance of the development of contactless payments by banks and to analyze the readiness of the studied banks to develop this area in their business.

The objectives of the research are reduced to determining the innovative potential of the studied banks in terms of their readiness to develop contactless payment technologies.

Methodology The article uses general scientific methods: analysis, synthesis, as well as special methods of scientific knowledge: statistical, modeling.

Conclusions and Relevance Through a statistical analysis of an expert assessment of the innovation potential of the studied banks, their innovation profiles were determined, and the strengths and weaknesses of their innovation potential were revealed. The need for investment in technology, which will certainly be demanded by the market, is beyond doubt. At the same time, resource support for the contactless payment technology development program is required, and here each participant in this segment of the banking market implements its own approach, which determines the nature and pace of implementation of programs in the field of contactless payment technologies development.

Keywords: contactless payments, financial technologies, promotion, expansion, activity, risk reduction

References:

Baldin, K.V. (2015) – General theory of statistics: Textbook / K.V. Baldin, A.V. Rukosuev. – M.: Dashkov and K, 2015. — 312 p.

Gromyko, G.L. (2016) – Theory of statistics: Workshop by G.L. Gromyko / G.L. Gromyko. – M.: Infra-M, 2016. — 304 p.

Gutsikova, S. V. (2016) – Method of expert assessments. Theory and practice / S.V. Gutsykov. – M.: Institute of Psychology RAS, 2016. — 144 p.

Lysenko, S.N. (2019) – General theory of statistics: Textbook / S.N. Lysenko, I.A. Dmitrieva. – M.: University textbook, 2019. — 216 p.

China Consumer Finance Market Insights [Electronic resource]. Access mode: https://www.cfasociety.org/china/Documents/ China%20Consumer%20Finance%20Market% 20Insights_CFA%20CrowdResearch_EN_final.pdf (Date of access: 12.07.2019)

Klein A. (2019) – Is China’s new payment system the future? THE BROOKINGS INSTITUTION, JUNE 2019. [Electronic resource]. Access mode: https://www.brookings.edu/wp-content/uploads/2019/05/ES_20190617_ Klein_ChinaPayments.pdf (Date of access: 11.07.2019)

Top 100 startups 2020 [Electronic resource]. Access mode: https://hexgn.com/category/top-100-startups-2020/ (Date of access: 11.02.2019)

Deposition of respiratory virus pathogens on frequently touched surfaces at airports [Electronic resource]. Access mode: https://www.ncbi.nlm.nih.gov/pmc/ articles/PMC6116441/ (Date of access: 05.02.2020)

Understanding China: A long-term “competitiveness” strategy // Chris Leung. – June 07, 2018 / [Electronic resource]. Access mode: https://www.dbs.com/aics/templatedata/article /generic/data/en/GR/062018/180607_ insights_understanding_china_a_long-term_competitiveness_strategy.xml (Date of access: 12/14/2019) 8. Draft national report on attracting private investment in infrastructure development and the use of PPP mechanisms in the Russian Federation. Moscow: National PPP Center, 2018.

Economic encyclopedia. Moscow: Soviet Encyclopedia, 1979.Vol. 3.

58

Lokman K. Bayramukov

Lokman K. Bayramukov, the master student of Financial University under the Government of the Russian Federation, Moscow

E-mail: lokman.bayramukov@gmail.com

Performance indicators of the organization's activities in the business analysis system

Abstract

Subject / Topic The research is aimed at studying the process of assessing the performance indicators of an organization in the system of business analysis of economic entities to develop proposals and recommendations for improvement.

Goals / ObjectivesTo identify problems in the processes of assessing the performance indicators of an organization in the business analysis system, to consider the essence of business analysis and its role in the analysis of the requirements imposed in the organization, to study the performance indicators of the organization in the business analysis system, to highlight the main directions for improving performance in assessing performance indicators of the organization.

Methodology In the course of the research, the methods of theoretical research were applied.

Сonclusionsand Relevance In the course of the study, the theoretical aspects of assessing the performance indicators of an organization in the business analysis system were revealed, the essence of business analysis as a modern tool for substantiating the sustainable development of an organization was revealed. In particular, the approaches and concepts were disclosed that are the basis for business analysis. The milestones and requirements of business analysis were discussed, as well as measures to address major business problems. A number of performance indicators were disclosed that are related to accounting (financial) reporting. Indicators of profitability and indicators that are non-financial, but playing a key role were considered. Within this stage, a performance matrix was proposed, the main processes of analysis and assessment of performance indicators were demonstrated.

Key words:business analysis, performance indicators, organizational efficiency, stakeholder, interested parties, requirements analysis, business process, business model, stakeholder theory, performance matrix

References:

The Civil Code of the Russian Federation (part one) [Grazhdanskiy kodeks Rossiyskoy Federatsii (chast’ pervaya)] of November 21, 1994, No. 51-FZ (as amended on December 16, 2019) // SPS Consultant plus.

Alekseeva, Dombrovskaya, Safonova (2019) – Alekseeva G.I., Dombrovskaya E.N., Safonova I.V. Financial accounting and reporting [Finansovyy uchet i otchetnost’]+ eApplication: Tests (for bachelors). // Textbook – M: 2019.

Barilenko (2019) – Barilenko V.I. Business Analysis Methodology (Master).[ Metodologiya biznes-analiza (Magistratura).] // Study guide – M: 2019

Barilenko, Efimova, Kerimova, Ermakova (2021) – Barilenko V.I., Efimova O.V., Kerimova Ch.V., Ermakova M.N. Economic analysis. [Ekonomicheskiy analiz.]// Textbook – M: 2021.

Barilenko, Efimova, Berdnikov, Bulyga, Havel, Gerasimova, Melnik, Nevezhin (2020) – V. Barilenko, ed., O. V. Efimova, V.V. Berdnikov., R.P. Bulyga., O. Y. Havel., E.B. Gerasimova., M.V. Melnik., V.P. Nevezhin. Basics of Business Analysis. [Osnovy biznes-analiza.]// Study guide – M .: 2020.

Gromov, Fleischman, Schmidt (2019) – Gromov A.I., A. Fleishman, V. Schmidt; edited by A.I. Gromov Business process management: modern methods. [Upravleniye biznes-protsessami: sovremennyye metody.]// Monograph – M: 2019.

Kachkova, Kosolapova, Svobodin (2020) – Kachkova O.E., Kosolapova M.V., Svobodin V.A. Economic analysis of economic activity. [Ekonomicheskiy analiz khozyaystvennoy deyatel’nosti.] // Textbook – M: 2020.

Malyshenko (2020) – Malyshenko V.A. Strategic financial analysis as a method for studying the complex financial stability of an enterprise. [Strategicheskiy finansovyy analiz kak metod izucheniya kompleksnoy finansovoy ustoychivosti predpriyatiya.] // Monograph– M .: 2020.

Nikiforova (2021) – Nikiforova N.A. Comprehensive economic analysis. [Kompleksnyy ekonomicheskiy analiz.] // Textbook – M .: 2021

Pozhidaeva (2020) – Pozhidaeva T.A. Analysis of financial statements. [Analiz finansovoy otchetnosti.]// Study guide, М: 2020

Usienko (2019) – Usienko L.N. Business analysis of the organization. [Biznes-analiz deyatel’nosti organizatsii.]// Textbook – M: 2019.

Khromykh (2019) – Khromykh N.A. Analysis of accounting (financial) statements. [Analiz bukhgalterskoy (finansovoy) otchetnosti.]// Monograph – M: 2019.

Reference legal system (ATP) “Consultant plus” [Spravochnaya pravovaya sistema (SPS) «Konsul’tant plyus».]. Electronic resource – access mode: http://www.consultant.ru/

Electronic library system “Book.ru” [Elektronnaya bibliotechnaya sistema «Book.ru».]. Electronic resource – access mode: https://www.book.ru/

Official site of the International Institute of Business Analysis. [Ofitsial’nyy sayt organizatsii] Electronic resource – https://russia.iiba.org/

73

Milana Prakashe

Milana Prakashe, Bachelor of Economics, Department of Management,Financial University under the Government of the Russian Federation, Moscow. Email: milanaprakash@gmail.com

Assessment of the organization's business activity

Abstract

Subject / Topic The analysis of the business activity of the organization in the context of reforming the accounting system in accordance with the requirements of international standards focuses on the need to improve the organizational and methodological provisions of the analysis. Assessment of business activity is of interest to the majority of the users of information.

Goals / Objective To reveal the essence, the value,the methodology of assessing the business activity of the organization, to present a system of indicators of business activity. The value of the analysis of business activity lies in the formation of an economically reliable assessment of the efficiency and intensity of use of enterprise resources, and in the identification of reserves for their increase. During the analysis, the following tasks are solved: the dynamics of indicators of business activity is evaluated; the influence of the main factors causing the change in business activity indicators and the calculation of their specific impact is investigated, the results of the analysis are summarized, specific measures to mobilize the identified reserves are developed

Themethodology of business activity analysis includes a systematic approach to the assessment of the processes in the company’s activities, using the methods of statistical, economic and financial analysis, including retrospective and trend analysis, elements of correlation and regression analysis and other approaches to the assessment of the object of study.

Conclusion and Relevance Business activity as the ability of an enterprise according to the results of its economic activity ensures a stable position in the competitive market, affects the performance of activities relative to the amount of resource consumption in the process of the operating cycle.

Keywords: analysis, business activity; current assets turnover; non-current assets, efficiency, profitability.

References:

  1. https://buhlabaz.ru/analiz/otsenka-delovoj-aktivnosti
  2. Feldman, I. A. Accounting: textbook for universities / I. A. Feldman. – Moscow: yurayt Publishing house, 2019. – 287 p. —
  3. https://glavkniga.ru/situations/s505318
  4. https://www.audit-it.ru/terms/accounting/noncurrent_assets. html
  5. https://nalog-nalog.ru/buhgalterskij_uchet/vedenie_ buhgalterskogo_ucheta/chto_eto_za_ ponyatie_materialnye_zapasy/
  6. https://glavkniga.ru/situations/s505312
  7. Kupriyanova, Petrusevich (2019) – Kupriyanova L.M., Petrusevich T.V. Information and analytical support for the sustainable development of the organization: intellectual and human capital. Economy. Business. Banks 2019.No 5 (31). p. 26-49.
  8. Kupriyanova, Osipova (2018) – Kupriyanova L.M., Osipova I.V. Features of the provision of information in financial statements in IFRS format. In the collection: Modern problems of accounting and reporting in Russia and the countries of the Commonwealth. Collective monograph. Edited by T.M. Mezentseva, V.L. Nazarova. Moscow-Almaty, 2018.p. 27-35.
  9. Kupriyanova, Osipova (2017) – Kupriyanova L.M., Osipova I.V. The balance sheet as the most important source of information. International accounting. 2017. No. 22. P. 40.
  10. Nikiforova, Kupriyanova (2018) – Nikiforova E.V., Kupriyanova L.M. Analysis in the financial management system. Economy. Business. Banks 2018.No 2 (23). p. 70-78.
  11. Kupriyanova (2017) – Kupriyanova L.M. Insolvency: factors limiting the organization. Economy. Business. Banks 2017. No 3 (20). p. 162-173.
  12. Nikiforova, Kupriyanova (2017) – Nikiforova E.V., Kupriyanova L.M. Sustainable development as a strategy of modern organization. Economy. Business. Banks 2017. No. S3. p. 96-102.

89

Anna S. Tumasyan

Anna S. Tumasyan,Ph.D. student, Department of Banking and Financial Markets, Faculty of Finance, Financial University under the Government of the Russian Federation, Moscow, Russia. E-mail: anntumas@mail.ru

Transformation of approaches to product development in private banking

Abstract

Subject/TopicThe article deals with the transformation of approaches to developing and offering a product line according to certain clientele indicators, which help the personal Manager determine the readiness of a particular client for long-term investments and prospects for the diversification of large capital. The article discusses the features of the investment advice forprivate banking clients, defines the role of alternative investments in the investment portfolio of private banking clients, allocates conditional age categories of clients according to the theory of generations in Russia, for grouping customers and proper selection of products and services for each age category, shows financial inclusion of banking services in the financial market.

Goals/ObjectivesImprovement of the product line forhigh-income clients in private banking.

MethodologyComparative method, analytical method.

Conclusions and Relevance Banks that offer private banking services are increasingly paying attention to the development of products and services that meet a larger number of customer requests, improvement of existing services, and introduction of new programs to cover all areas of customer activity more widely. Personal managers offer package services, solve various types of tasks and issues related to financial and non-financial services, and help with solving problems that arise in the field of client employment. Private banking conducts various intermediary transactions, implements art-banking services, conducts expert examinations of works of art, and offers the best conditions for transactions with jewelry houses. Due to the conditional division of clients into age categories, the personal manager of private banking has the time and, accordingly, the opportunity to correctly identify the needs of a particular group of individuals also taking into account the needs of an individual client. With the correct identification of customer needs, the decision-making process for the introduction of products/services and their implementation in a commercial Bank is simplified. To improve banking services and make a profit, the latest banking technologies are used in the field of servicing individuals. RPA (robotic process automation) is used to solve simple questions, to save time for the personal manager and the client. Due to the globalization and digitalization of the economy, the opportunities for capital diversification for all client segments of the banking market are expanding, so banks providing private banking serviceshave to review their approaches to developing products and services, which is already a progress in the banking system.

Keywords: private banking, investment consulting, investment strategy, art-banking, capital, personal manager, risk profile, banking products,age category

References:

Annenkova (2019) – Annenkova E.A. Innovative trends in the development of Russian banking products and services [Innovacionnye trendy razvitiia rossiyskih bankovskih produktov i uslug] // Intelligence. Innovations. Investment. [Intellekt. Innovacii. Investicii.]. 2019. – № 6. – p. 18-24. – ISSN 2077-7175.

Brovkina (2014) – Brovkina, N.E. Market of banking services for individuals: trends and prospects of development  [Ryinok bankovskogo obsluzhivaniya fizicheskih lits: tendentsii i perspektivyi razvitiya] : monograph, N.E. Brovkina. – Moscow : KNORUS, 2014. – 264 p. – ISBN 978-5-406-03448-4.

Vasilenko (2018) – Vasilenko O.A. Main trends in the development of new banking products and services in Russia at the present stage [Osnovnyie tendentsii razvitiya novyih bankovskih produktov i uslug v Rossii na sovremennom etape] // Bulletin of science and education [Vestnik nauki i obrazovaniya.]. 2018. – № 10 (46). – p. 33-36. – ISSN 2312-8089.

Gazprombank (joint-Stock company): official website. – 2020. – URL: https://www.gazprombank.ru (date accessed: 20.08.2020). – Text: electronic.

Grishina (2017) – Grishina E.A. Banking products and services: current state and development prospects in Russia [Bankovskie produktyi i uslugi: sovremennoe sostoyanie i perspektivyi razvitiya v Rossii] // Finance and Credit [Finansyi i Kredit]. 2017. – t. 3 № 39 (759). – p. 2346-2360. – ISSN 2071-4688.

Maude, Molyneux (2003) – David Maude, Dr Philip Molyneux Private Banking: Maximising performance in a competitive market / translation from English by A. M. Dzyura edited by E. E. Kharitonov.  – Moscow-Alpina Publisher-2003. – 338 p. – ISBN 5-94599-074-4.

Isaeva (2014) – Isaeva E.A. Modern private banking in Russia and abroad: content, product content, problems of improvement [Sovremennyiy private banking v Rossii i zarubezhom: soderzhanie, produktovoe napolnenie] // Bulletin Of Tver State University. Series: Economics and management [Vestnik Tverskogo Gosudarstvennogo Universiteta. Seriya: ekonomika i upravlenie]. 2014. – № 2. – p. 69-80. – ISSN 2219-1453.

Lavrushin (2016) – Lavrushin, O. I. Banking: textbook / O. I. Lavrushin, N. I. Valencia, etc.; under the editorship of O. I. Lavrushina. – 12th ed., erased. – Moscow: KNORUS, 2016. – 800 p. – ISBN 978-5-406-04591-6.

Lisina (2017) – Lisina Y.A. Quality of banking products and services and ways to evaluate them [Kachestvo bankovskih produktov i uslug i sposobyi ih otsenki] // Bulletin of the Plekhanov Russian University of Economics. Introduction. Path to science [Vestnik Rossiyskogo Ekonomicheskogo Universiteta im. G.V. Plehanova. Vstuplenie. Put v nauku]. 2017. – № 2 (18). – p. 98-104. – ISSN 2226-6860

Meyksin (2020) – Meyksin S.M. New banking technologies [Novyie tehnologii bankov] // Bulletin of science and education  [Vestnik nauki i obrazovaniya.]. 2020 . – № 2-2 (80). – p. 29-32. – ISSN 2312-8089.

Russian Federation. Laws. Tax code of the Russian Federation: tax code: text with amendments and additions as of July 20, 2020 [Rossiyskaya Federatsiya. Zakonyi. Nalogovyiy kodeks Rossiyskoy Federatsii : NK : tekst s izmeneniyami i dopolneniyami na 20 iyulya 2020 goda] : [adopted by the State Duma on July 16, 1998] [prinyat Gosudarstvennoy Dumoy 16 iyulya 1998 goda]. – Legal reference system “Consultant Plus”. – Text: electronic. – URL: http://www.consultant.ru/document/cons_doc_ LAW_19671/. (date of access: 07.08.2020).

Russian Federation. Laws. On Deposit insurance in banks of the Russian Federation: Federal law [Rossiyskaya Federatsiya. Zakonyi. O strahovanii vkladov v bankah Rossiyskoy Federatsii: federalnyiy zakon] [adopted by the State Duma on November 28, 2003] [prinyat Gosudarstvennoy Dumoy 28 noyabrya 2003 goda]. – Legal reference system “Consultant Plus”. – Text: electronic. – URL: http://www.consultant.ru/document/ cons_doc_LAW_45769/. (date of access: 15.08.2020).

Central Bank of the Russian Federation: official website. – 2020. – URL: https://cbr.ru (date of access: 04.08.2020). – Text: electronic.

97

Mariam V. Aleksanyan

Mariam V. Aleksanyan, Bachelor of Economics, Department of Management, Financial University under the Government of the Russian Federation, Moscow

E-mail: gayan7708@mail.ru

Economic essence and analysis of accounting objects in international accounting standards

Abstract

Subject/Topic The economic essence and analysis of accounting objects in international accounting standards are currently very relevant for medium and small enterprises, for the commercial sector and for the public sector.

Goals/Objectives The purpose of this work is to analyze the economic essence of accounting and reporting objects in international standards.

Methodology Analysis of accounting items in international accounting standards and analysis of economic essence. Research on the topic was conducted on the basis of materials from periodicals and Internet sources.

Conclusion and Relevance Today, IFRS is an integral part of the knowledge that any accountant, economist and auditor should have, since the knowledge and ability to read and use international financial statements correctly will indicate a highly qualified employee.

Keywords:accountingreporting, tax reporting, taxpayer, taxes, financial reserve, Declaration, VAT.

References:

Belousova (2014) – Belousova A.V. Main directions of convergence of IFRS and RAS: accounting policy under IFRS [osnovniye napravleniya sblijeniya MSFO I RSBU: uchyotnaya politika po MSFO] // Innovative economy: prospects for development and improvement.[innovacionnaya economica: perspektivi razvitiya I sovershenstvovaniya] 2014. no. 1 (4). Pp. 66-69.

Moderov (2004) – Moderov S. Practice of implementing IFRS in Russia-transformation of financial statements under IFRS [transformaciya finansovoy otchyotnosti po MSFO] // International financial accounting.[ mejdunarodniy bugalterskiy uchyot]2004. no. 12. Pp. 6-20.

Official website of the International Fund for financial reporting standards [oficialniy sayt mejdunarodnogo fonda standartov finansovoy otchyotnosti] [Electronic resource] URL: https://www.ifrs.org/

Reference information: “International financial reporting standards and Explanations to them” [spravochnaya informaciya: mejdunarodniye standarti finansovoy otchyotnosti I razyasneniyam k nim] [Electronic resource] URL: http://www.consultant.ru/document/cons_doc _LAW_140000/9bf413acb580a857ff 5442466dce134d3dfc93d4/

Institute of business problems [Institute problem proizvodstva] IFRS.[MSFO] [Electronic resource] URL: https://www.ippnou.ru/print/001224/

Nikiforova EV, Kupriyanova (2017) – Nikiforova E.V., Kupriyanova L.M. Sustainable development as a strategy for a modern organization [Ustojchivoe razvitie kak strategiya sovremennoj organizacii] // Economy. Business. Banks [Èkonomika, biznes, banki]. 2017. No. S3. Pp. 96-102. [In Russian]

Kupriyanova (2014) – Kupriyanova L.M. Analysis of the Problems of innovative development of the Russian economy [Analysis-of-the-problems-of-innovative- development-of-the-russian-economy] THE WORLD OF NEW ECONOMY [the-world-of-the-new-economy] 2014: No.4. S. 13-21. [In Russian]

Kupriyanovа, Petrusevich (2015) – Kupriyanovа L.M. Petrusevich T.V. Modern Problems and methods of business valuation [Sovremennyie problemyi i metodyi otsenki stoimosti biznesa], Scientific journal “Economics. Business. Banks”[Nauchnyiy zhurnal Èkonomika, biznes, banki]. M.: 2015[in Russian]

Kupriyanova (2016) – Kupriyanova L.M., Petrusevich T.V. Information and analytical support and methods for analyzing the sustainability of the company. [Informacionno -analiticheskoe obespechenie i metody analiza ustojchivosti deyatel’nosti kompanii] Economy. Business. Banks. [Ekonomika. Biznes. Banki.] 2016. No. S8. S. 150-166.

Kupriyanova, Petrusevich (2014) – Kupriyanova L.M., Petrusevich T.V. Analysis of cash flows and their impact on the results of the organization. [Analiz denezhnyh potokov i ih vliyanie na rezul’taty deyatel’nosti organizacii.] Economy. Business. Banks. [Ekonomika. Biznes. Banki.] 2014. No. S3. S. 112-128.

Federal Law No. 161-FZ “On the National Payment System” 06/27/2011 N 161-FZ (as amended on 07/10/2020) [Federal’nyj zakon № 161-FZ «O nacional’noj platezhnoj sisteme» 27.06.2011 N 161-FZ (red. ot 10.07.2020)] – URL:  http://www.consultant.ru/document/ cons_doc_LAW_115625/902e088a/ [Electr. resource] (date of access July 18, 2020)

International Financial Reporting Standard (IAS) 7 “Statement of Cash Flows” [Electr. resource] [Mezhdunarodnyj standart finansovoj otchetnosti (IAS) 7 “Otchet o dvizhenii denezhnyh sredstv”] – URL: http://www.consultant.ru/document/cons_ doc_LAW_193533/ (date of access 15.07.2020)

108